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Amazon Targets Google, Meta Ad Spending with AR Shopping Update

XR Today - Augmented Reality tag

Amazon has recently introduced several new features for shoppers to find products from their mobile devices using augmented reality (AR) shopping technologies. The additions aim to challenge firms like Google, Pinterest, and others dominating the eCommerce search sector.

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Amazon Is Working On ‘A Completely New VR Shopping Experience’

UploadVR Between Realities podcast

Tracking Amazon’s work in VR can be tricky, as the company is famously quiet in response to media inquiries while seemingly being involved in multiple areas. The company is helping to make VR games with its Lumberyard development engine, and appears to be interested in VR video for its streaming service.

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Power and Responsibility: Highlights from Microsoft Build

Tech Trends VR

Live from Seattle, Tech Trends scoops up all the tastiest bites from the #MSBuild2018 developer’s conference. “We We need to ask ourselves not only what computers can do, but what they should do,” said Microsoft CEO Satya Nadella in his opening keynote at Build. The era of the intelligent cloud and intelligent edge is upon us Click To Tweet.

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The VRScout Report – The Week in VR Review

VRScout

Recapping the top stories covered on the VRScout Report , a weekly live video show and podcast discussing the best in VR, hosted by Malia Probst. GOOGLE DAYDREAM SCORES NETFLIX AND HBO APPS. valuation) from huge names like Google, Alibaba, and Andreeson Horowitz. in funding (with a $4.4B HTC VIVE LAUNCHES VIVE STUDIOS.