The Ghost Howls

JULY 10, 2023

Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!

Samsung 206

Samsung Apple Las Vegas China 206

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset. Let me tell you why.

Apple 394

Apple Samsung Eye Tracking Google 394

The Ghost Howls

SEPTEMBER 30, 2022

A few weeks after I officially entered VR, the technology started being overhyped after Facebook’s acquisition of Oculus. If you follow the story described above, you can see that the hype for VR in 2014 was caused by Facebook buying Oculus. After the year 2026, we will be just one of the many that do XR, a commodity technology.

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Virtual Reality Technology Trends Apple 419

The Ghost Howls

MARCH 5, 2024

It is not the first time Meta partnered with an external company for a new device and in most cases this choice paid off: both the Gear VR (Samsung) and the Oculus Go (Xiaomi) were pretty good products. Given the production timeline, this Vision Pro successor could launch in the first half of 2026.

AR 358

AR Apple Sony Google 358

The Ghost Howls

APRIL 18, 2022

It lacks all Oculus Exclusive titles like Beat Saber and Population One, but its store is becoming anyway interesting. In case there is another platform involved, e.g. Android, 30% will go to Google, and 25% of the remaining money (i.e. More info (Oculus Quest Store numbers) More info (Meta talks about content curation and revenues).

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Europe Tools Apple HTC 305