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XR Goes Mainstream at MWC 2024 – Event Roundup

XR Today - VR Headsets tag

At the event, AWS collaborated with Proto Holograms to showcase a new system powered by Amazon Bedrock. Shen Ye, Global Head of Product at HTC VIVE , discussed the primary drivers of the XR industry, with the entry of Apple into the market being a significant factor driving changes in the industry.

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Big XR News from AWE 2023, Siemens, Microsoft, Meta, and Nokia

XR Today - Mixed Reality tag

Because it is true to say that, to date, it is the gaming consumer that has driven the success and growth of VR. Johannes Stettmeier, Business Development Manager for AR/VR Technologies at Lenovo , also took the stage to explain how some of the most fruitful use cases for XR exist in the enterprise, not in consumer or gaming.

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AWE EU ’23: Key Takeaways and Announcements

XR Today - VR Headsets tag

To mark the shift towards a positive end of 2023, following a shaky start to the year, AWE brought together firms such as Meta, Lenovo, and HTC VIVE to highlight the forecasted industry upturn. Because it is true to say that, to date, it is the gaming consumer that has driven the success and growth of VR.