Put the Car of Your Dreams in Your Living Room, with ZeroLight’s Barry Hoffman
XR for Business Podcast
JULY 12, 2019
Barry: It started out of a project which we did in collaboration with IBM and Jaguar Land Rover in 2012 when Jaguar Land Rover was rebranding their whole setup. Alan: Here’s the issue: 360 cameras cost $200, and somebody can go film there their holiday vacation, make it all unstable, throw in a VR headset, and start showing people.
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