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How and Why Brand Engagement Is Driving XR Development

ARPost

The most cutting-edge advances in AR graphics and dynamic rendering that will one day build games and other apps are being developed by AR advertisers. However, advertising and retail, perhaps more than any other industry, pursue a seamless blending of virtual objects with the physical space. “It And the rest of us? 8th Wall.

Retail 392
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Shaq’s Fun House Debuts Super Bowl LVII AR Experience

XR Today - Augmented Reality tag

I’m ready to team up with Papa Johns and Netspend to bring Shaq’s Fun House presented by Netspend to my people at home for the Big Game Weekend” The seven-foot-one-inch-tall sports star has played basketball for the Los Angeles Lakers, Miami Heat, Cleaveland Cavaliers, Phoenix Suns, and Boston Celtics.

AR 73
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Top 37 VR Film Festivals to Attend in 2018

VeeR VR

Follow Cinequest on social media: SXSW - Virtual Cinea Date: March 9 - 18 Founded in 1987 in Austin, Texas, South by Southwest (SXSW) is an annual event featuring a cohort of conferences and festivals that highlight the convergence of film, interactive media and music industries.

Filming 49
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Three Decades of Medical VR, with Stanford’s Dr. Walter Greenleaf

XR for Business Podcast

With over three decades of research and development experience in the field of digital medicine and medical virtual reality technology, Walter is considered the leading authority in the field of working in this industry, and he’s been doing this for 33 years. And that’s really changing the game. Unbelievable experience.

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Three Decades of Medical VR, with Stanford's Dr. Walter Greenleaf

XR for Business Podcast

With over three decades of research and development experience in the field of digital medicine and medical virtual reality technology, Walter is considered the leading authority in the field of working in this industry, and he's been doing this for 33 years. And that's really changing the game. Unbelievable experience.

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Three Decades of Medical VR, with Stanford’s Dr. Walter Greenleaf

XR for Business Podcast

With over three decades of research and development experience in the field of digital medicine and medical virtual reality technology, Walter is considered the leading authority in the field of working in this industry, and he’s been doing this for 33 years. And that’s really changing the game. Unbelievable experience.