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Top XR Providers for Advertising in 2023

XR Today - Mixed Reality tag

Googles solutions allow developers to quickly optimize their augmented reality experiences for android devices, with a convenient Software Development Kit (SDK). Companies can also take advantage of real-time and historical analytics from all of their campaigns.

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Teens slow to adopt VR and more bad news for the metaverse

Hypergrid Business

Earlier this year , I wrote about how Microsoft and other companies have pulled back on their VR and AR plans. In mid March , Google announced the end of Google Glass Enterprise. It’s all Zoom, Zoom, Zoom, and occasionally Microsoft Teams. Image courtesy Unreal Engine.) Oh, and here’s another downer.

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What Does the XR Industry Think about Apple’s Vision Pro?

XR Today - Mixed Reality tag

This could actually be quite beneficial for Meta, Microsoft, and Magic Leap. By using AR-enabled smart glasses or mobile devices, technicians can share their live view, receive guidance, and access documentation hands-free. When you look at past technology that didn’t quite take off, it was because there wasn’t enough competition.

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The XR Week Peek (2020.07.20): Oculus ready to manufacture the Quest S, Pico doubles-down on 3DOF, and more!

The Ghost Howls

Google’s investment for a 7.7% Google-Jio joint venture to develop an Android-based platform for an affordable 5G phone. In its personal crusade against Microsoft, optics expert Karl Guttag has listed in 4 articles all the defects of the HoloLens 2. Not a great evolution from Microsoft. India’s first 5G network; 2.

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Introduction to OpenVR 101 Series: What is OpenVR and how to get started with its APIs

The Ghost Howls

We can deploy to a vast of platforms using game engines like Unity, Unreal Engine, the more recent Godot engine or any of the other engines out there, which have all started to add VR features”. Its documentation consists of just a few pages as part of the Github project Wiki, which describe most of the operations provided by the API.

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Mega-roundup of Facebook Connect 2: all the news in a single place!

The Ghost Howls

Considering that Quest supports multitasking for 2D apps, this is great to use the Quest as a tool to work: you could have Slack in one Window, and Google Doc in another, and work on a document together with your team. Another important announcement is that also WebXR PWA will be allowed on the official store, too! Presence Platform.

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