XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. Apple refers to its AR/VR/MR solutions brand as spatial computing, which differentiates itself from the market. The services are available and ready for the Vision Pro launch today.

Microsoft 64

Microsoft Apple Zeiss Magic Leap 64

XR Today - Mixed Reality tag

FEBRUARY 2, 2024

The Vision Pro is a spatial computing device – a term Apple uses to describe its brand of AR/VR/MR solutions and to separate itself from the market – which aims to extend the usability of standard computers by removing the restrictions set in place by traditional 2D desktop screens.

Apple 92

Apple Zeiss Microsoft Immersion 92

XR Today - Mixed Reality tag

JANUARY 8, 2024

Apple is working with ZEISS to bring optional optical inserts to the product, with “Readers” soon available for $99 and prescription standard optics for $149. Steering far away from technology terms like AR/VR/MR and the Metaverse, Apple is approaching the immersive technology space with a new angle, “spatial computing.”

Apple 104

Apple Zeiss Microsoft Immersion 104

XR Today - Mixed Reality tag

JUNE 7, 2023

For some time now, consumers have been on the edge of their seats waiting for an official Apple AR/VR announcement. Is the Apple Vision Pro VR or AR? So, is the Apple Vision Pro VR, AR, or a mixture of both? As expected, the headset doesn’t focus entirely on AR or VR.

Apple 102

Apple Wearables Immersion Eye Tracking 102

XR Today - Mixed Reality tag

FEBRUARY 2, 2024

The Vision Pro is a spatial computing device – a term Apple uses to describe its brand of AR/VR/MR solutions and to separate itself from the market – which aims to extend the usability of standard computers by removing the restrictions set in place by traditional 2D desktop screens.

Apple 61

Apple Zeiss Microsoft Immersion 61

VRGuy

APRIL 30, 2016

I've been thinking about how to classify VR and AR headsets and am starting to look at them along three dimensions (no pun intended): VR vs AR PC-powered vs. Phone-powered vs. Self-powered. 3: VR, Phone-powered, Wide-field Examples: Samsung Gear VR, Google Cardboard, Zeiss VROne. 7: AR, PC-powered, Wide-field Example: Meta 2.

AR 40

AR Examples Augmented Reality Zeiss 40