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Is this a First-Look at Meta’s Next Headset?

XR Today - Mixed Reality tag

Just as the leading immersive technology firm started rolling out its most recent MR headset and Ray Ban Smartglasses, it appears that behind the scenes, Meta’s diverse lineup of XR engineers is working towards the next step of its headset lineup. Is Meta working on another XR headset following the Meta Quest 3?

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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

Historically, the way in which brands and marketing teams connect with audiences relies heavily on emerging technology, from the Internet to immersive solutions. Many brands leverage AR today to promote products to customers using interactive branded immersive content for smartphone applications like Instagram.

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Brilliant Labs Unveils arGPT Monocle for iOS

XR Today - Augmented Reality tag

Compatible with Apple’s iOS operating system, it will enable ChatGPT artificial intelligence (AI) on smart glasses and wearables. The next-level solution for human-computer interfacing (HCI) aims to provide hands-free access to global knowledge bases using voice prompts.