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Who Will Own the Metaverse?

AR Insider

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. Some recent acquisitions include AltspaceVR (Microsoft), and Escher (Niantic). Its wizarding successor grossed $12M in its first month.

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How Will AR Transform Advertising?

AR Insider

8th Wall recently partnered with Amazon Sumerian on a WebAR ad experience where, with just a click of a banner ad, an AR experience placed a 3D Spiderman into your space for you to interact with directly in your mobile browser. The hope is that the interactivity and training will lead to increased purchase conversion.

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The XR Week Peek (2020.11.23): Many new AR headsets get teased, Link goes 90Hz, and more!

The Ghost Howls

While the first version was an all-in-one with diffractive waveguides like Microsoft HoloLens, the new one is an all-in-two light device that connects to your smartphone and uses birdbath optics. They are most popular in the Far East of the world (Japan, China, Korea), but are becoming increasingly important also here in the West.

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The Ghost Howls’s VR Week Peek (2019.11.11): Cardboard becomes opensource, HoloLens 2 and nreal shipping and much more!

The Ghost Howls

Microsoft ships HoloLens 2, nReal gets ready to do the same with its glasses. After a long wait, finally Microsoft is shipping its HoloLens 2 headset. Image from Amazon). It comes with already included the training to detect 400 categories of objects. If you love fitness, this game will mainly train your legs.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

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Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.

article thumbnail

Getting the ROI out of XR, with Sector 5 Digital's Cameron Ayres

XR for Business Podcast

A lot of what I do is try to take new and emerging technology -- obviously right now, VR/AR/XR; all that falls into it -- and using that to enhance messaging and storytelling, training, simulation, all of that type of stuff. You have the presence, for things like training, for things like real-time engineering.