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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

The customer journey is changing, and technology is leading that evolution. Historically, the way in which brands and marketing teams connect with audiences relies heavily on emerging technology, from the Internet to immersive solutions. Moreover, The emerging AR technology space is rapidly growing.

AR 58
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Lumus ‘Sheds Light’ on Future of AR, Apple Vision Pro

XR Today - Augmented Reality tag

Augmented Reality (AR) technology is set to become one of the fastest-growing and most promising technologies among extended reality. As industry verticals like healthcare, military, remote guidance, warehouse picking, automotive , and others, augmented reality has a promising future among XR devices. billion USD by 2028.

AR 67
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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

” Wise words from today’s guest, Somewhere Else CEO Christophe Mallet, who comes by the show to discuss how soft skills training — basically, training for human behavior — is now a wide-open industry, thanks to XR technology. Alan: You’ve been working in immersive technologies. Thanks for having me.

How To 78
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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS' Christophe Mallet

XR for Business Podcast

Wise words from today's guest, Somewhere Else CEO Christophe Mallet, who comes by the show to discuss how soft skills training -- basically, training for human behavior -- is now a wide-open industry, thanks to XR technology. Somewhere Else Solutions is a London based innovation agency specialized in immersive technologies.

How To 60
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Using XR to Change Everything (Without Changing Anything) with Lance-AR’s Lance Anderson

XR for Business Podcast

Everybody talks about the dizzying ROIs that are out there to get, and all the wonderful things and advantages that this technology brings. The marketers in our industry are at fault. The ROI was there their technology could save millions of dollars, yet it wasn’t getting traction.

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Using XR to Change Everything (Without Changing Anything) with Lance-AR’s Lance Anderson

XR for Business Podcast

Everybody talks about the dizzying ROIs that are out there to get, and all the wonderful things and advantages that this technology brings. The marketers in our industry are at fault. The ROI was there their technology could save millions of dollars, yet it wasn’t getting traction.

article thumbnail

VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

” Wise words from today’s guest, Somewhere Else CEO Christophe Mallet, who comes by the show to discuss how soft skills training — basically, training for human behavior — is now a wide-open industry, thanks to XR technology. Alan: You’ve been working in immersive technologies. Thanks for having me.

How To 60