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One Part Geek, One Part Chic: XR Fashion with Electric Runway CEO Amanda Cosco

XR for Business Podcast

But what we’re actually seeing is, when it comes to fashion and beauty, there’s a strong data case to be made for allowing consumers to try on things before they buy them, on their live video, on their smartphone. How can we push better, more immersive type of content for educating them on how to sell better to their customers?

article thumbnail

One Part Geek, One Part Chic: XR Fashion with Electric Runway CEO Amanda Cosco

XR for Business Podcast

But what we’re actually seeing is, when it comes to fashion and beauty, there’s a strong data case to be made for allowing consumers to try on things before they buy them, on their live video, on their smartphone. How can we push better, more immersive type of content for educating them on how to sell better to their customers?

article thumbnail

One Part Geek, One Part Chic: XR Fashion with Electric Runway CEO Amanda Cosco

XR for Business Podcast

well, it's funny, that conference -- it was called In-store, and it was an immersive event on the future of retail -- and we were really trying to highlight the most prominent technologies that were of interest to the retail industry, and they were augmented reality, virtual reality, and artificial intelligence. They had like. Amanda: Yeah.