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The XR Week Peek (2023.10.11): Meta Quest 3 ships now, a cheaper model may come in 2024… and more!

The Ghost Howls

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

AR software development kit (SDK) providers like Apple, Xreal, Niantic, 8 th Wall, Unreal, and Unity give developers the tools to make and distribute custom AR content that naturally drives retention and engagement with new interactive experiences to “wow” potential buyers. Although, this is quickly changing.

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MetaVRse is the XR engine for enterprise

The Ghost Howls

With the One App, creators have access to the full power of ARCore and ARKit for the best possible AR experiences. ( Apple Store ) ( Play Store ). Unity and Unreal are both incredible game engines and both require specialized training and/or teams to develop for. The app is universal and opens AR experiences directly from the web.

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Who Will Own the Metaverse?

AR Insider

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

Previous to that, Rori was a partner and director of strategy at Ogilvy, where she focused on developing digital marketing strategies for health, retail, and media industries. It can also be around planning the future retail store, and using plan-o-grams to set up spaces for future retail. from the University of Pennsylvania.

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

Previous to that, Rori was a partner and director of strategy at Ogilvy, where she focused on developing digital marketing strategies for health, retail, and media industries. It can also be around planning the future retail store, and using plan-o-grams to set up spaces for future retail. from the University of Pennsylvania.

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Lighting the Torch for In-App AR Development, with TORCH’s Paul Reynolds

XR for Business Podcast

” So, in our world, Unity — and let’s not just pick on Unity all the time, you know, there’s Unreal. But also physical retail. People are really interested in bringing a layer of digital experience into the retail environment. There’s these other engines– Alan: Improbable. Paul: Yeah.

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