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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

Strategy 335
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Top 50 Asian Virtual Reality-Augmented Reality Leaders,Evangelists, Investors & Influencers

XROM

Billion & mind you i haven't added the overall population of #asia.Ignore us at your own risk #facebook #microsoft & the curators of those lists. The company was later acquired by Google in 2010. As a customer-focused product strategist, he oversees platform strategies that unify the product category for emerging technologies.