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Discover Latin America’s XR ecosystem with Oscar Cartagena

The Ghost Howls

For the past 5 years I’ve been hell-bent on creating a solid XR industry in Chile by funding the first (and only) trade union association dedicated to XR technologies and immersive experiences , the Asociación Gremial Chilena de Experiencias Inmersivas (ACHEX A.G.). It’s a royal pain to get hardware in Chile.

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Finding the Tangible Value of XR in Business, with Nestlé’s Richard Hess

XR for Business Podcast

We're gonna be speaking with Rich about Nestlé's VR and AR efforts in marketing, sales, enterprise solutions, and training. You get to a point where you can go to a senior leadership or at a executive level, and say augmented reality is not something that's just a cool thing that's going to get ourselves people excited.

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Finding the Tangible Value of XR in Business, with Nestlé’s Richard Hess

XR for Business Podcast

We're gonna be speaking with Rich about Nestlé's VR and AR efforts in marketing, sales, enterprise solutions, and training. Richard: Well, I think a really good example -- and when you think about, it's a very simple one -- but what we used for augmented reality within a sales organization was using AR as a tool in the sales person's toolbox.