Amazon Apple Brazil Microsoft 
ARVR
OCTOBER 7, 2020
Big names such as Apple, Microsoft, Facebook and Google are rapidly developing the technology, making it accessible to many industries. Apple and Google played big roles in this. Apple recently introduced ARKit 4.0 However, AR is so much more than the gaming and entertainment industry. A major competitive advantage.
The Ghost Howls
JANUARY 25, 2021
Furthermore, the comparison with Microsoft doesn’t hold well: Microsoft was a software company that just didn’t have high standards, so it made products with many bugs. Apple way be working on a VR headset. According to Bloomberg, next year Apple is going to release a VR headset with limited passthrough AR functionalities.
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