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The VRScout Report – The Week in VR Review

VRScout

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

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The XR Week Peek (2021.02.22): Samsung AR glasses leaked, Kura price revealed, and much more!

The Ghost Howls

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! Even if they are just concept videos, they are a massive piece of news anyway. I wonder if something similar could be employed for 360 videos….

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The XR Week Peek (2020.07.20): Oculus ready to manufacture the Quest S, Pico doubles-down on 3DOF, and more!

The Ghost Howls

If we look at the data of the three independent reports, we get a clear coherent picture. The Fraunhofer Institute for Telecommunications (FIT) together with various partners from industry including Apple, Ericsson, Huawei, Intel, Microsoft, Qualcomm, and Son y has confirmed the release and official adoption of H.266/Versatile

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

And the results on that, in terms of engagement, drive to purchase, we did some data research recently with SuperData, which is part of Nielsen now, on the increase of likelihood to purchase through mobile augmented reality — even virtual reality. I don’t know the timeline around Apple. Rori: Yeah. Alan: What do you think?

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Navigating the New Frontier of Extended Reality with Accenture’s Rori DuBoff

XR for Business Podcast

And the results on that, in terms of engagement, drive to purchase, we did some data research recently with SuperData, which is part of Nielsen now, on the increase of likelihood to purchase through mobile augmented reality — even virtual reality. I don’t know the timeline around Apple. Rori: Yeah. Alan: What do you think?