Remove 2026 Remove Google Remove Oculus Remove Unity
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Editorial: This VR cycle may take more time than expected

The Ghost Howls

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset. Let me tell you why.

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The time to harvest for us VR people is now

The Ghost Howls

A few weeks after I officially entered VR, the technology started being overhyped after Facebook’s acquisition of Oculus. If you follow the story described above, you can see that the hype for VR in 2014 was caused by Facebook buying Oculus. After the year 2026, we will be just one of the many that do XR, a commodity technology.