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InstaVR Interviews: Dr. Matthew Frew, Senior Lecturer in Enterprise, University of the West of Scotland – School of Business and Enterprise

InstaVR

In this age of acceleration he argues that consumers, increasingly, desire and demand multi-sensory experiences that deliver immersive intimacy as they seek experiences that re-create, re-live or re-boot life itself. Again things like virtual reality have been around for ages. Question: Tell us a bit about yourself.

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