Austin Filming Magic Leap Sony 
ARPost
JUNE 8, 2022
Best Art or Film. Sony Electronics Head of Business Development, Thaisa Yamamura, presented the Auggie Award for Best Art or Film. Yamamura also presented the winner with a Sony Spatial Reality Display, a “glasses-free 3D display that will improve their workflow.” All these four awards are decided at the conference.
TechCrunch VR
APRIL 3, 2023
As free promotion for hardware startups go, one would be hard pressed to point to something better than a $175 million Spielberg film. “It Early versions of the Austin, Texas hardware startup’s product were on writer Ernest Cline’s radar well before the film’s pre-production began. It was actually Warner Bros.
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