Remove Apple Remove Examples Remove Knowledge Base Remove Trends
article thumbnail

Purina AR Campaign Achieves 172M Impressions

AR Insider

This is a useful benchmark for perspective, but is of course apples to oranges with AR in terms of engagement levels. For example, the average play time for video ads is about 20 seconds according to Poplar (see below). Consumer brands, if fitting to the medium, should start to build an AR knowledge base.

AR 337