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Achieving Marketing Success with AR

XR Today - Augmented Reality tag

The customer journey is changing, and technology is leading that evolution. Historically, the way in which brands and marketing teams connect with audiences relies heavily on emerging technology, from the Internet to immersive solutions. Moreover, The emerging AR technology space is rapidly growing.

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Lumus ‘Sheds Light’ on Future of AR, Apple Vision Pro

XR Today - Augmented Reality tag

Augmented Reality (AR) technology is set to become one of the fastest-growing and most promising technologies among extended reality. According to reports, the AR market is set to reach $88.4 XR Today spoke to David Goldman, Vice-President of Marketing, Lumus to explore the augmented reality (AR) smart glasses industry.

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Using XR to Change Everything (Without Changing Anything) with Lance-AR's Lance Anderson

XR for Business Podcast

Today's guest, Lance Anderson of Lance-AR, got tired of seeing so many XR providers only help clients achieve their stated ROI goals, then leaving them to their own devices to scale. Late 2018 I left Vuzix and started Lance-AR, because I was just frustrated. That's why Lance-AR came about. Those two are dichotomous.

AR 60
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Using XR to Change Everything (Without Changing Anything) with Lance-AR’s Lance Anderson

XR for Business Podcast

Today’s guest, Lance Anderson of Lance-AR, got tired of seeing so many XR providers only help clients achieve their stated ROI goals, then leaving them to their own devices to scale. Late 2018 I left Vuzix and started Lance-AR, because I was just frustrated. That’s why Lance-AR came about. Those two are dichotomous.

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Using XR to Change Everything (Without Changing Anything) with Lance-AR’s Lance Anderson

XR for Business Podcast

Today’s guest, Lance Anderson of Lance-AR, got tired of seeing so many XR providers only help clients achieve their stated ROI goals, then leaving them to their own devices to scale. Late 2018 I left Vuzix and started Lance-AR, because I was just frustrated. That’s why Lance-AR came about. Those two are dichotomous.

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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS’ Christophe Mallet

XR for Business Podcast

” Wise words from today’s guest, Somewhere Else CEO Christophe Mallet, who comes by the show to discuss how soft skills training — basically, training for human behavior — is now a wide-open industry, thanks to XR technology. Alan: You’ve been working in immersive technologies. Christophe: Thanks, Alan.

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VR for HR: Learning How to Tell Stories in XR, with BODYSWAPS' Christophe Mallet

XR for Business Podcast

Wise words from today's guest, Somewhere Else CEO Christophe Mallet, who comes by the show to discuss how soft skills training -- basically, training for human behavior -- is now a wide-open industry, thanks to XR technology. Somewhere Else Solutions is a London based innovation agency specialized in immersive technologies.

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