article thumbnail

Six Ways XR is Used to Enahance Sports Marketing

XR Today - Mixed Reality tag

Last Friday, Fox Corporation introduced mixed reality (MR) broadcasting tools to its NFL Sunday television production set. The firm’s Fox Sport subsidiary installed the MR equipment at a new Los Angeles studio which includes GhostFrame, a solution from Megapixel which displays up to four MR virtual sets behind a presenter.

article thumbnail

Six Ways XR is Used to Enhance Sports Marketing

XR Today - Mixed Reality tag

Last Friday, Fox Corporation introduced mixed reality (MR) broadcasting tools to its NFL Sunday television production set. The firm’s Fox Sport subsidiary installed the MR equipment at a new Los Angeles studio which includes GhostFrame, a solution from Megapixel which displays up to four MR virtual sets behind a presenter.