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Who Will Own the Metaverse?

AR Insider

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. In another scenario, we may see game engines dominant, like Unity or Unreal. Some recent acquisitions include AltspaceVR (Microsoft), and Escher (Niantic).

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Getting started with Augmented Reality (AR)

ARVR

It enables users to interact with virtual objects in the real-world environment. Microsoft Hololens is a key player in the MR market. Augmented Reality Augmented reality (AR) is an immersive experience where the objects that resides in the real world are enhanced by computer-generated information (virtual objects).