XR Today - Mixed Reality tag

MAY 3, 2024

This is partly due to the Apple Vision Pro, which led to XR having another mainstream moment. Numerous large-scale industry showcases are due later in the year by way of Apple’s WWDC and Meta Connect events – as these moments arise, new trends and industry shake-ups will come with it. Now, the noise is starting to subside.

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Unity Apple Industry Real Estate 67

XR Today - Mixed Reality tag

MAY 2, 2024

Effective May 15, 2024, Unity is introducing Matthew Bromberg as the company’s new Chief Executive Officer, President, and member of the Unity Board of Directors as the firm moves towards deploying its engine as an enterprise-grade RT3D design and collaboration – namely for game development and creating XR applications.

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Unity Industry Apple Gaming 87

Upload VR

MAY 2, 2024

Tim Cook just officially announced that more than half of Fortune 100 companies have bought at least one Apple Vision Pro headset. Enterprises including KLM Royal Dutch Airlines, SAP, Porsche, Lowe's, and EnBW have publicly confirmed using Apple Vision Pro with custom visionOS software. Vision Pro launched exactly three months ago.

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XR Today - Mixed Reality tag

MAY 2, 2024

In contrast, Apple is establishing a walled garden ecosystem to support its spatial computing vision, which opposes Meta’s new open approach. It appears that Meta is trying to compete with Apple’s approach to its hardware ecosystem. You could drive the Apple displays from Quest silicon.

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