SPIE.AR|VR|MR 2024: What to Expect

Leading XR firms such as Google, Magic Leap, and Meta Reality Labs join SPIE.AR|VR|MR to showcase transformative XR developments

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SPIE.AR|VR|MR 2024: What to Expect
Mixed RealityInsights

Published: January 23, 2024

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Rory Greener

To close off what is already a bumper month for XR is SPIE.AR|VR|MR 2024 – a conference taking place in San Francisco, California, between 29 and 31 January 2024. The event aims to promote a space that brings together researchers, engineers, investors, entrepreneurs, customers, and suppliers to encourage development towards the hardware required to enable broad metaverse use cases.

The event is primarily a technical conference helping a range of interested parties understand the vast range of XR solutions for enterprise and consumer usage. SPIE achieves this via a series of seminars, technical conferences, an exhibition floor, and a series of courses the event holders run alongside the primary conference date.

SPIE.AR|VR|MR 2024 is part of the more comprehensive SPIE conference portfolio, which covers emerging technologies such as photonics, medical imaging, smart buildings, and more – with the XR event showcasing how the organisers have faith in immersive technologies and the sector’s transformative nature.

Many XR industry giants, such as Google, Magic Leap, and Meta Reality Labs, are poised to appear at the event. At the same time, there may not be a significant announcement from the included firms, but these events are the foundation for those entering the XR business.

Moreover, by staying tuned into events like SPIE.In AR|VR|MR, visitors can help boost their understanding of spatial computing. Business leaders who are taking note of industry events like SPIE.AR|VR|MR could push themselves ahead of the pack with an increased knowledge of tomorrow’s technologies.

Additionally, XR event spaces are valuable incubators for networking with others. An attendee may gain a crucial partner through water cooler moments or even a potential business partner. At the end of the day, industry events are simply another tool in the belt of business leaders, and XR events are only as valuable as one makes them. A business leader can take note, take part, and then reap the rewards of participating in the active XR enterprise community.

SPIE.AR|VR|MR 2024

One of the most valuable parts of an industry event is the keynotes and seminars. While networking and exhibitions are a great way to get face-to-face with others in the industry, having a coffee and sitting down to listen to experts in the field discuss the transformative nature of XR can be a key towards correctly implementing XR in any chosen use cases.

With keynotes and presentations, attendees can learn how best to leverage XR based on the experiences of visiting speakers.

Notably at SPIE.AR|VR|MR, the event, is hosting keynotes and presentations on waveguides, market readiness, smart glasses, and more.

Moreover, leading industry players also host keynotes that inspire the next generation of enterprise adopters and XR engineers.

Combined, the various elements behind an XR event come together to provide a foundation that helps build towards a broad XR adoption and understanding.

SPIE.AR|VR|MR looks to continue a legacy of inspiration, and with major XR hardware coming from Apple, XR may have another mainstream moment. If the mainstream boom happens, events like SPIE.AR|VR|MR become increasingly relevant as more individuals find increased value in the space.

This year could be huge for XR to stay on track with leading AR/VR/MR check out XR Today’s event list.

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