The rise of any new technology innovation brings with it a number of challenges and questions. Extended Reality, the umbrella term used to refer to all forms of immersive technology, from AR to VR, presents a host of valuable opportunities for consumers and brands.
The right environments deliver not just phenomenal entertainment, but the potential for exceptional collaboration, productivity, and business transformation. However, before companies can begin to leverage these benefits, they first need to consider the security and privacy concerns of a new landscape. After all, XR solutions are heavily dependent on the use of sensitive data.
While all companies in the XR landscape are beginning to take privacy and security more seriously today, some brands have proven to be particularly impressive in this space.
Here are some of the XR vendors taking privacy and security seriously in 2022.
Meta
One of the main companies on the cutting edge of metaverse, and a pioneer in the creation of highly accessible VR and AR experiences, Meta is no stranger to privacy and security challenges. The company is dedicated to making its XR environments as safe as possible, with everything from built-in security features in the Oculus, to new standards for Metaverse ethics.
Meta is even one of the many companies getting involved with the Metaverse Standards Forum, for the creation of streamlined policies and guidelines for creating valuable experience in digital landscapes. As we move forward into an age define by virtual interactions and communities, we’re likely to see significant investment from Meta into the safety of users.
Microsoft
Like Meta, Microsoft has quickly emerged as one of the leading innovators in the XR space. In particularly, the company is focusing on the potential of Mixed Reality, holoportation, and powerful digital work opportunities. As a giant in the technology space, Microsoft understands the value of keeping people secure in any digitised environment.
All of Microsoft’s investments into the XR space so far have had a strong focus on security, from the Mesh environment with its built-in security policies, to the safety standards of the Microsoft HoloLens. Even the tools designed to work with Microsoft’s MR and Metaverse creations are held to the highest security and privacy standards. For instance, Teams for Mesh comes with end-to-end encryption for business users.
HTC Vive
A powerful name in the VR and XR landscapes, HTC VIVE has made its mark on the extended reality world by creating business-focused tools for new realities. HTC VIVE’s technology ecosystem leverages enterprise-level features for everything from immersive visuals to security. The company even introduced a dedicated “Security Focused” VR for the business world.
The HTC VIVE Pro Secure headset features additional solutions specifically designed for companies operating in highly regulated industries. The VIVE Pro Secure solution allows users more control over the movement of virtual reality data, and helps to counteract some of the common concerns business leaders face when embracing VR.
Varjo
Another major market leader in the creation of hardware for XR experiences, Varjo is pursuing a mission to bring extended reality to every workplace. To accomplish this goal, the company knows it needs to prioritise security, safety, and privacy at all times. Varjo headsets are therefore equipped with powerful encryption solutions and access controls for peace of mind.
Varjo promises companies with demanding security and privacy regulations a safe environment designed to adhere to their specific needs. Varjo even works with some of the most regulated companies in the world, like the US Department of Defence. You can rest assured Varjo is taking its approach to security as seriously as possible.
Unity
Unity is probably the most popular development environment for creators in the XR space today. Equipped with all the tools creators need to design immersive experiences in VR, AR, and MR, Unity is paving the way to the creation of countless new virtual worlds. However, the company also has strong systems in place for protecting its developers and users.
Unity consistently updates its security and privacy guidelines according to the latest recommendations, and takes steps to defend user assets. Unity has a Responsible Disclosure policy, and regularly tests its environment for security issues, rolling out new patches and initiatives whenever necessary to defend users.
ArborXR
One of the few companies to focus its solution portfolio on the security and privacy needs of companies in the XR space, ArborXR is a true industry pioneer. The company offers business leaders and developers access to an environment where they can manage and control AR and VR devices anywhere. Users can deploy content remotely, control what users can see and do in headsets, and more without harming the headset experience.
ArborXR is a market leader in producing valuable tools for better XR tool management as companies around the world explore new virtual landscapes. You can maintain full control over an entire fleet of tools, and scale your deployments however and wherever you want. For companies concerned about the security issues of the XR landscape, ArborXR could be a valuable partner.
Ledger
Best known in the cryptocurrency and blockchain landscapes, Ledger is quickly developing a presence among XR innovators too. This company creates powerful wallets and tools where users can store a variety of XR assets and digital content. As we progress to a future defined by NFTs and digital IP assets, Ledger could help to protect businesses of all sizes in the years to come.
Ledger solutions are custom-made for the new age of Web3 and the development of disruptive technology. You can grow your assets, manage NFTs, and protect content in the same place. There are even dedicated solutions available for business leaders and developers. Ledger for Enterprise even includes self-custody, treasury management, and governance tools built for scale.
