ARPost

JULY 21, 2022

Valo Motion, a Finnish AR gaming system provider, celebrated a business landmark. It shows that its AR gaming system has provided joy to its users, regardless of age. Since its debut in 2016, the AR company has made fun, easy-to-use, and high-quality products. AR Gaming System Amidst the Pandemic.

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AR Gaming Augmented Reality Germany 383

AR Insider

DECEMBER 8, 2020

Notably, when kicking off this thought exercise, we realized that several of the topics look similar to last year. Though there are lots of developments and new insights, the topical containers that house those insights are beginning to coalesce into standard buckets. Prediction 1: AR Glasses Inch Forward.

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AR Wearables Apple Strategy 538

AR Insider

JANUARY 18, 2021

O ne of AR’s bright spots is its ability to boost sales by demonstrating products with greater dimension. Product attributes can be exposed more effectively through 3D and AR interfaces than traditional 2D images in e-commerce. Of course, all of the above speaks on conceptual levels in terms of AR’s value.

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Data AR Retail Exercises 440

AR Insider

JUNE 22, 2020

Data Dive is AR Insider’s weekly dive into the latest spatial computing figures. O ne of AR’s rally cries is its ability to boost conversion rates when applied to product visualization in eCommerce. It’s also worth noting that AR has the ability to reduce returns, due to the same “informed purchase” noted above.

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AR Data Exercises Case Study 344

VRScout

JANUARY 7, 2022

That said, there is one type of workout developers have struggled to bring VR and AR, and that’s weightlifting. In the tweet, Cix Liv said, “AR will change fitness and sports more than any technology in history,” adding, “Using weights will never be boring again!”. 2022 is the year of #AR and #NewYearsResolutions !

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AR Gaming Exercises Hand tracking 444

AR Insider

AUGUST 19, 2021

L ike many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. The latest such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from $6.87 Mobile AR Global Revenue Forecast, 2020-2025. AR-Infused.

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AR Exercises Software Immersion 374

ARVR

JANUARY 2, 2023

Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. The latest such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from $12.45 Starting with AR digital goods, spending was estimated to be $1.89

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AR Exercises Data Virtual Reality 282

ARVR

JANUARY 13, 2023

Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm, ARtillery Intelligence. One such exercise recently zeroed in on headworn AR revenues. So what did the latest headworn AR forecast uncover? Addressable Market Jumping right in, enterprise AR spending will grow from $1.79

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AR Software Exercises Tips 264

AR Insider

AUGUST 10, 2021

T here’s growing sentiment in the mobile AR world that apps aren’t the optimal vessel. Can AR break that cycle? And if so, could web AR be the answer? What is web AR? In short, it delivers AR experiences through the mobile browser. There, “activation energy” dampens already-challenged AR adoption.

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AR Case Study Survey Study 317

AR Insider

MARCH 8, 2021

I t’s clear that mobile AR is where the scale is today, given 3 billion global smartphones. As for the portion that’s AR-compatible, the common industry rally cry is that there are 1 billion+ AR-enabled smartphones. And there’s web AR which has the most potential reach, due to its delivery through the browser.

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Data AR Survey Exercises 418

AR Insider

NOVEMBER 26, 2020

O ne of the factors that’s always been a confidence signal for mobile AR is the sheer size of the smartphone installed base. Compared to the uphill battle that AR glasses face , mobile AR — though challenged in its own ways — has an easier climb due to ubiquitous hardware. A more important figure is how many are AR-active.

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AR Hardware Exercises Data 368

AR Insider

APRIL 12, 2021

O ne of the biggest news items from the past few weeks in the AR sphere is the U.S. As we covered recently in Spatial Beats , it’s doubling down on AR, including combat-optimized HoloLens 2 units for battlespace awareness and effectiveness. Similarly, how does it amplify the AR market in the aggregate? AR is working.

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Data AR Exercises Microsoft 261

ARVR

JULY 22, 2022

Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. The latest such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from $12.45 Starting with AR digital goods, spending was estimated to be $1.89

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AR Exercises Data Virtual Reality 263

AR Insider

JUNE 29, 2020

Data Dive is AR Insider’s weekly dive into the latest spatial computing figures. O ne of AR’s rally cries is its ability to boost conversion rates when applied to product visualization in eCommerce. It devised this figure using A-B testing against a control group of people that bought the same products without AR.

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AR Data Case Study Exercises 322

AR Insider

FEBRUARY 4, 2021

L ike many analyst firms, one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence is market sizing. The latest such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from U.S. Head-worn AR is quantified here ). Obtain or Enhance.

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AR Tips Software Exercises 288

AR Insider

MARCH 11, 2021

Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. These are just a few utilitarian, commerce, and social angles. How else will geospatial AR materialize? What are its active ingredients, including 5G and the AR cloud ? AR’s ‘Location Wars’ Get Started.

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Google AR Real Estate Data 361

AR Insider

SEPTEMBER 10, 2020

“Behind the Numbers” is AR Insider’s series that examines strategic takeaways from the original data of its research arm, ARtillery Intelligence. O ne of the factors that’s always been a confidence signal for mobile AR is the sheer size of the smartphone installed base. Mobile AR Revenue Forecast, 2019-2024.

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AR Data Hardware Exercises 311

AR Insider

JULY 1, 2021

L ike many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence. The latest such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from $6.87 How many devices are AR-compatible? billion, a 30.5

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AR Hardware Exercises Google 272

AR Insider

DECEMBER 16, 2020

Notably, when kicking off this thought exercise, we realized that several of the topics look similar to last year. Though there are lots of developments and new insights, the topical containers that house those insights are beginning to coalesce into standard buckets. Prediction 2: Mobile AR Sets the Stage. billion units.

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AR Hardware Exercises Entertainment 336

AR Insider

MAY 27, 2021

Four Myths About AR Advertising. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. For all we knew, 2020 could have been the year that AR ads came and went. Mike Boland, AR Insider. by Tony Parisi. Here’s why.

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AR Unity Retail Entertainment 399

ARVR

JULY 7, 2022

This meant that most of the children were lacking structure and routine, and were instead spending a large amount of time online, and alone in their rooms (although some developed more of a structured routine) including getting up earlier and exercising, as lockdown went on. Why AR/MR for Education?

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Education AR Study Trends 356

AR Insider

MAY 24, 2021

I t’s clear that mobile AR is where the scale is today, given 3 billion+ global smartphones. As for the portion that’s AR-compatible, the common industry rally cry is that there are 1 billion+ AR-enabled smartphones. And there’s web AR which has the most potential reach, due to its delivery through the browser.

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AR Data Survey Exercises 298

AR Insider

DECEMBER 22, 2020

Notably, when kicking off this thought exercise, we realized that several of the topics look similar to last year. Though there are lots of developments and new insights, the topical containers that house those insights are beginning to coalesce into standard buckets. Prediction 3: AR Advertising Breaks the $2 Billion Barrier.

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AR Examples Hardware Trends 313

AR Insider

APRIL 29, 2021

L ike many analyst firms, one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence is market sizing. The latest such exercise zeroes in on headworn AR revenues. At a high level, headworn AR revenue is projected to grow from $822 million in 2019 to $13.4 Headworn AR Revenue Forecast, 2019-2024.

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AR Hardware Exercises Microsoft 222

ARVR

MAY 6, 2022

There’s growing sentiment in the mobile AR world that apps aren’t the optimal vessel. Can AR break that cycle? And if so, could web AR be the answer? What is web AR? In short, it delivers AR experiences through the mobile browser. There, “activation energy” dampens already-challenged AR adoption.

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Examples AR Case Study Study 246

AR Insider

APRIL 2, 2020

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. This is where AR is finding a potential role to assist in challenging times, a trend we’ll continue to see. It brings the industrial AR concept of remote assistance (a.k.a. New Perspectives.

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AR Trends Exercises Industry 334

ARPost

SEPTEMBER 18, 2019

As usual, app developers are the first ones who notice these things. Let’s take a look at what AR technology they offer. This AR system isn’t just a game with educational potential. Catchy Words AR. Though Catchy Words AR app isn’t as complex and deep as CoSpaces Edu, it has similar ideas behind. CoSpaces Edu.

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Education AR Augmented Reality Exercises 261

AR Insider

JUNE 26, 2020

This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part II: Niantic. Indeed, it’s often cited among a small handful of AR players today that are generating real revenue, including an estimated $3 billion+ to date. It includes some of its data and takeaways. billion by 2023.

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AR Survey Germany Exercises 322

ARVR

SEPTEMBER 16, 2022

Though we see some signals, such as lens engagement figures from Snap and others, we’re often flying blind when it comes to consumer AR sentiment. Looking to fill that gap, AR Insider’s research arm ARtillery Intelligence has completed Wave V of its annual consumer survey report. How often are they using it?

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AR Survey Exercises Retail 147

AR Insider

JUNE 9, 2020

This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part III: The Field. A lot can be learned from consumer AR’s early leaders. What are they doing right? How are they engaging users? And how are they making money? What types of AR interactions resonate with consumers?

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AR Exercises Magic Leap Immersion 230

ARVR

OCTOBER 18, 2022

Like many analyst firms, market sizing is one of the ongoing practices of AR Insider’s research arm, ARtillery Intelligence. One such exercise recently zeroed in on headworn AR revenues. So what did the latest headworn AR forecast uncover? How many AR glasses are shipping today? billion in 2021 to $35.1

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AR Magic Leap Hardware Apple 182

ARVR

MAY 25, 2023

Though AR hasn’t demonstrated the world-changing capabilities that were touted in its circa-2017 hype cycle, it’s finding success in specific areas. Zeroing in on AR marketing, one company leading the way in providing — and generating meaningful revenue from — AR marketing is Snap. But what are the lessons and takeaways?

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AR Strategy Survey Exercises 130

ARVR

JULY 7, 2022

But for those who prefer to exercise outdoors, a solution seems to be on the way. That is, with AR glasses you can exercise outside as before but with extra help. AR stands for Augmented Reality and here you do not dive completely into a virtual world, but you look at the “real” world around you with new eyes.

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AR Exercises Virtual Reality Training 130

AR Insider

SEPTEMBER 7, 2020

Data Dive is AR Insider’s weekly dive into select spatial computing figures. I t’s no secret that mobile AR is where the scale is today, given 3 billion global smartphones. As for the portion that’s AR-compatible, the common industry rally cry is that there are 1 billion+ AR-enabled smartphones. This is a U.S.-only

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AR Data Survey Exercises 253

ARVR

OCTOBER 4, 2021

Augmented Reality (AR) is coming into the fitness industry by overlaying digital content in a person’s current environment in order to change the way people are perceiving fitness technology. Concrete cases are showing us that this technology is being widely used today and its growth is predicted in the coming years.

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Augmented Reality Exercises Training AR 246

AR Insider

OCTOBER 6, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

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AR Survey Exercises Magic Leap 207

AR Insider

SEPTEMBER 19, 2019

The common connotation with AR is graphical overlays on the physical world. So other forms of augmentation are starting to broaden AR. Chief among them is sound, also known as “Audio AR,” delivered through “hearables.”. Advantages include avoiding AR glasses’ style crimes or awkwardness of holding up your phone.

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