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Big XR News from Meta, Google, Unity, T-Mobile, KPMG

XR Today - Virtual Reality

Google Releases AR Geospatial Creator for Unity Google has launched Geospatial Creator for Unity, a new platform that allows developers to preview 3D assets in the Unity Editor. They can also develop augmented reality (AR) experiences using the platform’s 3D viewing function.

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What Are The Biggest Myths About AR Advertising?

AR Insider

Four Myths About AR Advertising. I’ve been writing about it for over a year, and working on related products at Unity for much longer. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. Mike Boland, AR Insider.

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How Much is Spent on AR Experience Creation?

AR Insider

L ike many analyst firms, one of the ongoing practices of AR Insider’s research arm ARtillery Intelligence is market sizing. One such exercise zeroes in on mobile AR revenues. At a high level, global mobile AR revenue is projected to grow from U.S. The value is in democratizing AR experience creation.

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How Watson, IBM’s Artificial Intelligence, Is Powering Audio-Interactive VR/AR Environments

VRScout

As VR and AR continue to become more mainstream, the expectations of users are also on the rise. IBM predicts that AI will unlock the next generation of interactivity for XR experiences, describing in the 2021 Unity Technology Trends Report that the maturity of AI will play a key role beyond hand tracking, and into the world of voice.

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Getting started with Augmented Reality (AR)

ARVR

It has become viable that even businesses and corporates are using it to increase sales, and transform the way humans interact with computers and visualize contents. The first AR experience was developed in 1968 at Harvard when a computer scientist named Ivan Sutherland created a special head-mounted AR display system.

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You Can Take a Free Coursera Course on XR from the University of Michigan

ARPost

As part of an exercise within the University of Michigan, he was asked to create a “two-week focused learning” course. The course’s three parts cover an introduction to XR technology, applications and issues, user experience design, and extended reality app development through webXR tools, Unity, and Unreal. How the Course Came to Be.

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Best Places To Learn AR and VR Development Online in 2020

Hypergrid Business

There are quite a handful of platforms that allow you to develop virtual reality and augmented reality apps and content, but it is not easy to find an offline virtual reality school or academy with which to train for those interested in developing AR and VR apps. You also give 5% of net revenues per quarter although its free to use.

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