ARPost

MARCH 2, 2021

Giants such as Oculus, HTC, Sony, Microsoft, Samsung, Walmart, and many others have been implementing their technologies in this field for a long time. VR technologies allow the user to fully immerse themselves in the world created by computer technology, and that is its main advantage. Google Earth VR. Visibility.

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Virtual Reality Education Technology Immersion 195

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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Trends Apple Google Unity 445

Cats and VR

FEBRUARY 25, 2021

Led by Corless and Steve Tagger, Business Development Director, the studio will be looking for VR games that embrace the immersive, high-agency potential of the medium. nDreams is an approved developer partner with Sony PlayStation, Oculus, HTC, Microsoft HoloLens, Google and Samsung. nDreams Ltd.

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Gaming Virtual Reality Samsung Sony 184

VRScout

MAY 29, 2019

One reason the Quest is special is that it is the first cost-effective, mass-consumer-focused, standalone 6DoF headset, effectively making it the most accessible form of immersive VR on the market. That in itself makes it a monumental success, but a well-built headset isn’t going to make historical waves. That’s where Facebook comes in.

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Oculus Sony Amazon Microsoft 406

XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. Recently, Microsoft entered an extended partnership with OpenAI, the firm behind ChatGPT, to expand the tech solution to business clients.

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Apple Head Mounted Display Microsoft Trends 76

ARPost

APRIL 22, 2022

The XRA is an industry organization founded by Google , HTC VIVE , Microsoft , Oculus , and Sony Interactive Entertainment. Much of the report was dedicated to identifying issues that potential policies for immerse worlds could touch on. About the “Thinking Ahead About XR” Report. Identifying Policy Issues.

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Data Industry Technology Immersion 421

Hypergrid Business

JANUARY 25, 2023

AltspaceVR was a consumer-focused immersive space that could be accessed either via the desktop or through a virtual reality headset. Plus, it was a proprietary system, owned by Microsoft, and didn’t play well with other metaverse platforms. In an SEC filing last Wednesday , Microsoft said it will lay off 10,000 employees.

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Microsoft Virtual Reality Augmented Reality Apple 140

AR Insider

JULY 19, 2021

Glimpse companies include Adept Learning, D6, Foretell Reality, Immerse Health Group, Post Reality, and Early Adopter. Free roam VR is only true, fully immersive VR experience you can have, replete with natural locomotion and spatial props. The streaming giant is going head to head with Microsoft, Sony, Google and Apple.

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New York AR Groups Immersion 316

ARPost

FEBRUARY 14, 2020

Games, as one of the prime sources of entertainment, could be more prominent by becoming more interactive and immersive. The leading producers of VR headsets like Sony, Oculus, Google, HTC, and Samsung, mainly focus on creating cost-effective devices. Thanks to VR technology gaming content can be more immersive.

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Gaming Virtual Reality Head Mounted Display Immersion 392

VRScout

MARCH 24, 2018

Refinery29’ s original VR Series Fashionably Bound will take you on an immersive style stalking extravaganza in some of the world’s trendiest cities — all without ever leaving the comfort of your couch. Need a little inspo for your own street style but don’t have the time or money to jetset across the globe? No worries.

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New York Sony Microsoft Immersion 198

XR Today - VR Headsets tag

JANUARY 31, 2024

AR|VR|MR 2024, apart from other emerging technology, shows its focus display and waveguide solutions – the hardware and software that powers immersive visualisation on MR headsets, AR smart glasses, and more. Yesterday, Google and Mojo Vision representatives introduced the event, kicking off the monumental event with an opening keynote.

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Eye Tracking Magic Leap Wearables AR 86

VRScout

NOVEMBER 21, 2017

Whether you’re finally ready to pull the trigger and get a VR headset of your own, or you’re looking to bump up immersion with sweet new accessories, there are some serious Black Friday discounts to be had this week. Microsoft ‘Mixed Reality’ Headset Discounts. Google Daydream View Sale. Be on the look out at Google or Verizon.

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North America Retail Samsung Amazon 236

XR Today - Mixed Reality tag

OCTOBER 24, 2023

In October, Igloo Vision , a major provider of immersive collaborative spaces, refurbished its demo centre in London to provide five novel immersive spaces for its Hoxton-based showroom. People can also view YouTube 360 videos, Google Street View, as well as the enterprise’s bespoke 360 web browser.

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Immersion 360 Video Architecture Microsoft 86

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem.

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Entertainment Augmented Reality Virtual Reality Unity 114

Road to VR

NOVEMBER 11, 2016

With high performance VR motion controllers right in the box, the system offers a highly immersive experience that lets you physically walk around a room-sized space while immersed in virtual reality. Oculus has a healthy smattering of demo locations across the US in many Best Buy and Microsoft stores. Google Daydream.

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Czech Republic Europe Germany Virtual Reality 239

TechCrunch VR

NOVEMBER 7, 2021

The most valuable companies in the world own the metal on which their software applications run: Apple and Microsoft have had their fingers in the hardware pie for years, and even Google was able to build a robust OS business with Android. Could this really be the time for VR? The “metaverse” already exists in Fortnite and Roblox.

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Hardware Strategy Microsoft Google 104

The Ghost Howls

MARCH 8, 2021

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. But since Microsoft owns one of those studios (and using it costs around $100K/day if I remember well!), Here you are my flower for you! Image by OceanX).

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Microsoft Hardware HTC Conference 509

XR Today - Mixed Reality tag

DECEMBER 5, 2023

The news comes as Meta pivots to developing its catalogue of AI solutions , including its BuilderBot world-building platform, Llama-2 natural language processing (NLP), CAIRoke conversational AI, and object recognition solutions to power the next generation of immersive technologies.

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Unity Cleveland Tools Microsoft 89

XR Today - Mixed Reality tag

JANUARY 8, 2024

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Goertek is even working with Sony on the development of new PlayStation headsets. The demand for smart glasses in the AR space is accelerating at an incredible pace. billion by 2030.

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AR Magic Leap Industry Tools 104

The Ghost Howls

JUNE 21, 2021

It is an advertisement company, and we all knew since the beginning that it went to VR with the idea of profiling people and propose them immersive ads. Image by Sony Interactive Entertainment). This is very interesting: it means that Sony is leaving another year to Facebook to gain market shares with the Quest. Some XR fun.

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Sony Training Gaming Oculus 370

The Ghost Howls

MARCH 1, 2021

Image by Sony). Sony officially states it is going to launch the PSVR 2. PlayStation VR has been the most successful headset until now (if we exclude the crappy mobile viewers), but now it is pretty dated and people were wondering what Sony was going to do. Some people started to think that Sony could have abandoned VR.

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Sony Oculus Unity AR 388

Road to VR

MARCH 19, 2017

.” Lets be honest, the last few years have seen some pretty wild speculation from industry analysts whilst the excitement and hype surrounding the most recent renaissance in immersive technology has ridden high. ” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR.

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AR Virtual Reality Magic Leap Samsung 266

The Ghost Howls

FEBRUARY 9, 2020

This week in XR has seen the launch of the first standalone MR headset, plus a lot of interesting news and articles about immersive realities. Let’s see how Apple and Google will answer. Sony closes its game studio in Manchester. Google Glass 2 is now available for direct purchase. Do you want to discover them with me?

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Hand tracking AR Augmented Reality Oculus 434

XR Today - Augmented Reality tag

MAY 23, 2022

Before entering the UK consumer market, Nreal and Microsoft collaborated on a study, spearheaded by University of Bristol researchers, for a healthcare product based on Nreal technology. The Nreal designed the Air smart glasses so users can stream content as immersive visualizations overlaid on a real-world environment.

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Study Augmented Reality Latency Healthcare 64

The Ghost Howls

JULY 31, 2023

This made sure investors gained some trust for immersive reality startups again, something that will be beneficial for our whole industry. More info Sony Mocopi seems to be good for full-body VR Thrillseeker, the superstar VR Youtuber, is experimenting with Mocopi, the lightweight full-body VR kit by Sony.

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Apple Ukraine Samsung Data 283

XR Today - Mixed Reality tag

MAY 4, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 billion by 2030.

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Magic Leap Industry Tools Technology 103

The Ghost Howls

FEBRUARY 23, 2023

With the trend of Gaming entrepreneurs, for example, Samsung, HTC, Sony, and Oculus transferred from games to virtual reality and we started to keep eye on the VR area. For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on. VR games suffer from the same problem.

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China Industry Government AR 328

Voices of VR

JULY 13, 2023

Liz Hyman President and the CEO of the XR Association (XRA), which is a non-profit, industry trade association representing 47 XR companies including major players like Meta, Google, Microsoft, HTC, Sony Interactive Entertainment, Unity, and HTC.

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Government Unity Technology HTC 40

UploadVR Between Realities podcast

NOVEMBER 22, 2016

The startup was competing against Jaunt, Littlstar and giants like Google’s YouTube to host 360-degree immersive content. It is not the last, however, as startups will begin running out of money in a highly competitive market now being overtaken by heavy hitters such as Google, Facebook, and Microsoft.

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Google Video Sony Microsoft 100

Road to VR

MAY 21, 2016

The Augmented World Expo, one of the longest running immersive technology events, is back for a 7th year and it’s bigger than ever. In this session, David Beard will provide a technical tutorial on how to build a Vuforia app for HoloLens, Microsoft’s AR visor. The Augmented World Expo has some distinction.

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AR Wearables Virtual Reality Augmented Reality 102

UploadVR Between Realities podcast

DECEMBER 31, 2016

It needs a solution that combats nausea and feels immersive. Six months on from its reveal, Microsoft’s Project Scorpio remains a promising mystery for the VR industry. Sony has partnered with Capcom and is utilizing its own first-party studios. Will we finally crack it in the next year?

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Oculus Microsoft Industry HTC 212

XR Today - Augmented Reality tag

FEBRUARY 17, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 Microsoft has said it will be continuing its MR strategy going forward.

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AR Magic Leap Augmented Reality Industry 83

VRScout

FEBRUARY 20, 2017

EX-HEAD OF SONY PLAYSTATION LONDON FORMS CROSS-PLATFORM VR GAME STUDIO. Formed by Dave Ranyard, who was the lead at Sony’s London Studio during PSVR’s creation, it includes a handful of early-days development of the PlayStation VR– back when it was still a code name (Project Morpheus was one of my favorite code names).

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Los Angeles Philadelphia Magic Leap Virtual Reality 173

XR Today - Mixed Reality tag

MAY 4, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Goertek is even working with Sony on the development of new PlayStation headsets. The demand for smart glasses in the AR space is accelerating at an incredible pace. billion by 2030.

AR 69

AR Magic Leap Industry Tools 69

XR Today - Augmented Reality tag

DECEMBER 9, 2022

The Immerse Global Summit 2022 Miami concluded on Wednesday, where some of the biggest players in the tech industry gathered to explore the future of Web3 technologies. With it, experts can see what you see to guide professionals with step-by-step work instructions via a micro display similar to Google Glass or Vuzix.

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AR Magic Leap Miami Head Mounted Display 89

VRWorld

FEBRUARY 10, 2018

Google Cardboard. from Google. Google Daydream View. from Google. COMPATIBILITY: The Google Daydream View is only compatible with these devices: Pixel, Pixel 2, Galaxy S8, Galaxy S8+, Galaxy Note 8, LG V30, Moto Z, Moto Z 2 , ZenFone AR, Mate 9 Pro, Axon 7. Sony Playstation VR. Photo from Microsoft.

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Samsung Google Sony Oculus 74

The Ghost Howls

MAY 11, 2020

The company switched to an enterprise model , but apart from a rebranding and an assistance service it is not clear what it actually means, especially if compared with the enormous enterprise offering that Microsoft is giving with HoloLens (Azure services, integration with Teams, etc…). but it is anyway interesting to read about.

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Magic Leap Healthcare Oculus AR 288