AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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Magic Leap AR Microsoft Apple 157

EnterpriseWear

DECEMBER 4, 2018

Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise. Going into 2019, the industry eagerly awaits HoloLens 2 and Glass Enterprise Edition 2, as rumors swirl around the possibility of AR glasses from Apple and/or Facebook in the near future.

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Magic Leap Training Wearables Immersion 58

The Ghost Howls

MARCH 15, 2021

Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.

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HTC Apple Magic Leap AR 450

VRScout

JANUARY 4, 2019

AR face filters have become increasingly popular over the last couple of years with Snapchat, Instagram, Apple, and Facebook all incorporating the technology into their respective smartphone applications and technology.

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AR Magic Leap Filming Oculus 254

Tech Trends VR

AUGUST 1, 2018

A survey by the Harvard Business Review and Microsoft shows that most companies are embracing immersive tech as a key part of their strategy. 68 percent of respondents in a recent Microsoft survey expressed confidence that mixed reality would play an important role in achieving their companies’ strategic goals Click To Tweet.

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Survey Microsoft Magic Leap Trends 168

XR Today - Mixed Reality tag

DECEMBER 21, 2022

Sectors such as retail, medical, remote guidance, and even the military leveraged the technology to circumvent the challenges of COVID-19. This includes Varjo’s XR-2, Microsoft’s HoloLens 2, Pico Interactive’s Pico 4 Enterprise, and Meta Platform’s Quest Pro. It is also expected to top $345.9

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Training Augmented Reality Immersion Magic Leap 94

Tech Trends VR

DECEMBER 19, 2019

In fact, the device sold out at retailers such as Amazon, Walmart and Newegg. Bumpy Road For Magic Leap. Magic Leap then announced it was pivoting towards enterprise customers following damning reports of extremely weak sales. VR Therapy. HoloLens Army.

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Augmented Reality Magic Leap AR Immersion 207

XR Today - Augmented Reality tag

JANUARY 5, 2024

As the Meta Quest 3, Apple Vision Pro, HTC VIVE XR Elite, Pico 4 Enterprise, Lenovo VRX, and, most recently, the Varjo XR-4 walk the extended reality (XR) runway, a gradual but measurable uptick in renewed consumer interest in all things immersive builds momentum. This progressed XR from XR 1.0,

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Training Immersion AR Industry 92

ARVR

NOVEMBER 16, 2021

This is confirmed by companies such as Magic Leap who have raised a further 2 billion recently for the development of their second mixed reality device, although the first one hardly made much of an impact in the market regardless of how much money was initially invested.

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Magic Leap Augmented Reality Technology AR 130

XR Today - Mixed Reality tag

JUNE 13, 2023

Apple’s Vision Pro triggered new discourse on the future of virutal, augmented, and mixed reality (VR/AR/MR). Revealed at the Worldwide Developer Conference (WWDC), the Apple Vision Pro has sparked both praise and criticism from the global XR community. Apple is adept at proposing something you didn’t think you needed.

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Industry Apple Unity North America 92

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. Well, there we go.

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Gaming Magic Leap Industry Retail 78

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. Well, there we go.

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Gaming Magic Leap Industry Retail 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

JULY 8, 2019

That allows devices which don’t have the compute capabilities today — lightweight AR headset devices — to have the kind of capability that a higher-end device like a Hololens 2 or Magic Leap might have, or even better in some cases. Think of retail, for example, where everything’s moving around.

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AR Magic Leap Technology Software 78

XR for Business Podcast

JULY 8, 2019

That allows devices which don’t have the compute capabilities today — lightweight AR headset devices — to have the kind of capability that a higher-end device like a Hololens 2 or Magic Leap might have, or even better in some cases. Think of retail, for example, where everything’s moving around.

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AR Magic Leap Technology Software 78

ARVR

JULY 17, 2020

This has 3 main components to it, dictated by hardware: Wait, how is this different from things like Microsoft’s Hololens? Devices such as the Magic Leap and the Hololens rely on Waveguide optics. Headsets with waveguides are retailing in the $3000 to $5000 range. What about Apple Glass?

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Augmented Reality Wearables Hardware AR 130

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. Well, there we go.

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Gaming Magic Leap Industry Retail 60

The Ghost Howls

SEPTEMBER 24, 2019

So, I opened a chain of retail computer stores in the 90s, I ran a fairly large chain in Oregon with five computer stores and then in 2000 I started working in Silicon Valley doing electronics and engineering… and eventually, I got into doing consumer products. after that, I’ve always been a bit of an entrepreneur also.

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AR Augmented Reality Magic Leap Gaming 340

XR for Business Podcast

SEPTEMBER 4, 2019

In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. At Magic Leap, Paul recognized the lack of accessible tools for non-game developers that was hindering widespread adoption of immersive and spatial computing technologies.

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AR Magic Leap Unity Augmented Reality 60

TechCrunch VR

APRIL 30, 2019

Apple’s ARKit algorithms wouldn’t work with Google’s ARCore data even if Google gave them access. Same for HoloLens, Magic Leap and all the startups in the space. Apple has always done a great job of this. Companies like Apple are taking a stand on privacy.

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AR Data Machine Learning Magic Leap 109

XR for Business Podcast

MAY 13, 2019

In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in. That’s the beginning. Alan: Interesting. Alan: Absolutely.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

MAY 13, 2019

In the book, you discuss military, telepresence, design and architecture, medical, retail, marketing, journalism, social media, entertainment, gaming, and education. They’ve already got, you know, in your Apple phone, RF detection is already built in. That’s the beginning. Alan: Interesting. Alan: Absolutely.

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AR Magic Leap Augmented Reality Course 78

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. It just works.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

I’d say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. If you look at someone like Apple, they aren’t about to put their logo on something like the current developer-focused headsets out there. It just works.

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Training AR Data Augmented Reality 78

XR for Business Podcast

AUGUST 19, 2019

I'd say that through at least 2022, the enterprise will account for the majority of augmented and mixed reality headsets like Hololens and Magic Leap. Alan: Although Magic Leap did publish some photos of a model wearing the Magic Leap glasses the other day. So they're. Is that a number that you guys--?

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Training AR Data Augmented Reality 60

EnterpriseWear

AUGUST 1, 2018

EasyJet and British Airways followed with Apple Watch apps allowing travelers to receive real-time flight updates and board their planes with just a flick of the wrist. That year, SITA worked with Helsinki Airport to explore visualizing airport operations with the Microsoft HoloLens. to make decisions.

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Wearables New Zealand Philippines Industry 53

XR for Business Podcast

AUGUST 21, 2019

He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. That’s like next-level retail.

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Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

He’s designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. That’s like next-level retail.

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Austin AR Examples Google 78

XR for Business Podcast

AUGUST 21, 2019

He's designed and developed Paint Space AR, named by Apple as one of the best apps of 2017 and currently works full time at Google as an AR Interaction designer. For example, I saw one where Coke did a visualizer to show retailers what the new Coke machine would look like in their stores. That's like next-level retail.

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Austin Google AR Examples 60

XR for Business Podcast

MARCH 31, 2020

You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Yeah, I loved the stores, the whole retail experience. We've got a Magic Leap, a Hololens, we have all the tech. Stefan: Color is just-- it's so hard. It was so good.

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AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Yeah, I loved the stores, the whole retail experience. We've got a Magic Leap, a Hololens, we have all the tech. Stefan: Color is just-- it's so hard. It was so good.

AR 78

AR Controllers Gesture Control Head Mounted Display 78

XR for Business Podcast

MARCH 31, 2020

You've got Microsoft -- who's invested billions of dollars in Hololens 2 -- and they're even struggling with some color banding issues. Stefan: Yeah, I loved the stores, the whole retail experience. We've got a Magic Leap, a Hololens, we have all the tech. Stefan: Color is just-- it's so hard. It was so good.

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AR Controllers Gesture Control Head Mounted Display 60

XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. When you walk into a Best Buy’s or you walk into any retailer, they’re selling you the Amazon Echo and they’re selling you the Google Home, where you ask a question, it plays a video. And in the 90s we had the laptops.

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Technology Entertainment Video Filming 78

XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. When you walk into a Best Buy's or you walk into any retailer, they're selling you the Amazon Echo and they're selling you the Google Home, where you ask a question, it plays a video. These are like the Microsoft Hololens, Magic Leaps.

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Technology Entertainment Video 360 Video 60

XR for Business Podcast

OCTOBER 30, 2019

2010, we had wearable technologies like the Fitbits, the Apple Watch, so forth and so on. When you walk into a Best Buy’s or you walk into any retailer, they’re selling you the Amazon Echo and they’re selling you the Google Home, where you ask a question, it plays a video. And in the 90s we had the laptops.

Technology 60

Technology Entertainment Video Filming 60