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Apple Vision Pro: A Catalyst for the Growth of the XR Industry

ARPost

Sponsored content Sponsored by VR Vision The recent introduction of Apple’s Vision Pro has ignited a fresh wave of excitement in the extended reality landscape, with industry experts and enthusiasts alike anticipating a surge in the growth and evolution of the XR industry. See Also: Is Apple Vision Pro Ready for Mainstream Use?

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Apple Vision Pro Hands-On: Very Good In Some Aspects, A Bit Bad In Others

The Ghost Howls

F inally, I have been able to put my hands on an Apple Vision Pro. Apple is one of the tech companies that cares the most about design and beauty and the Vision Pro reflects this. But it is also the clearest example of why I defined the Vision Pro “Good Good Bad Bad” soon after I did my first tests.

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The Apple Effect: Magic Leap Founder’s Previous Company Launches App on Vision Pro

Road to VR

Apple’s significant impact on the market tends to draw attention from companies that might not have otherwise entered a specific product category—aka “The Apple Effect.” So why Apple, and why now? And that’s in spite of its $3,500 price tag.

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Apple Vision Pro Will Support WebXR for Fully Immersive Experiences in the Browser

Road to VR

Apple has confirmed that Safari on Vision Pro will support WebXR, a web-standard that allows immersive experiences to be delivered through the browser. In a somewhat surprising move, Apple confirmed that Safari on Vision Pro will support WebXR. But now Apple has confirmed that Safari on Vision Pro will indeed support WebXR.

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A Concise Beginner’s Guide to Apple Vision Pro Design & Development

Road to VR

Apple Vision Pro has brought new ideas to the table about how XR apps should be designed, controlled, and built. In this Guest Article, Sterling Crispin offers up a concise guide for what first-time XR developers should keep in mind as they approach app development for Apple Vision Pro.

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2020 Spatial Predictions: Industrial AR Makes Incremental Gains

AR Insider

After passing through the boom and bust cycle of 2016 and 2017, the last two years were more about measured optimism in the face of the sobering realities of industry shakeout and retraction. Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. Apple Glasses Don’t Arrive in 2020.

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Apple CEO: Over Half of the Fortune 100 Have Bought Vision Pro Units

XR Today - Mixed Reality tag

More than 50 percent of Fortune 100 companies have already bought Apple Vision Pro units. Tim Cook, CEO of Apple , shared the statistic during an earnings call. Apple shared all of these examples – and more – during the earnings call. Meanwhile, Porsche is using it to enable real-time collaboration for racing.

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