The Ghost Howls

JULY 10, 2023

Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!

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Samsung Apple Las Vegas China 205

The Ghost Howls

MARCH 5, 2024

Google has great expertise in building operating systems, plus its Google Play store would have let Meta Quest become compatible with all its Android Apps out of the box. Given the production timeline, this Vision Pro successor could launch in the first half of 2026.

AR 350

AR Apple Sony Google 350

Road to VR

AUGUST 8, 2019

Reuters reports that Snap Inc, now publicly traded since 2017, plans to raise $1 billion in short-term debt by offering convertible senior notes that will mature in 2026, to be paid back in cash, stock, or a combination of both. “We

AR 211

AR Augmented Reality Gaming Wearables 211

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset.

Apple 386

Apple Samsung Eye Tracking Google 386

ARVR

JULY 6, 2022

billion by 2026 according to ARtillery Intelligence. But visual search is getting its own incubation … at Google scale. Visual search follows, led by Google, Pinterest, and Snap. Google is especially motivated for visual search to future-proof its core business. This field?—?including could grow from $2.78

AR 130

AR Case Study Google Study 130

ARVR

AUGUST 12, 2022

billion by 2026 according to ARtillery Intelligence. In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could

Case Study 237

Case Study Study AR Augmented Reality 237

ARPost

OCTOBER 20, 2021

In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. billion by 2026. It has certainly made some serious advancements in recent years with the release of applications such as Pokemon Go and products like HoloLens.

Augmented Reality 422

Augmented Reality Trends Retail AR 422

ARVR

JUNE 9, 2021

What we know for sure is that Apple is not known to launch products in a prototype state, as for example did Google with the Google Glass, rather the company launches a new product when it is certain to obtain an adequate market response. The smart glass market was valued at USD 3.89 billion in 2020 and is expected to reach USD 7.96

AR 130

AR Augmented Reality Wearables Apple 130

XR Today - Augmented Reality tag

MAY 18, 2023

billion by 2026, benefiting from a CAGR of approximately 31.5% between 2023 and 2026. Platforms such as Meta’s Spark AR, as well as the AR APIs, SDKs and toolkits available from leaders like Google and Apple are opening the door to more innovation in the space. billion by 2028, representing a growth rate of 46.8%

Augmented Reality 99

Augmented Reality Healthcare Head Mounted Display North America 99

ARVR

AUGUST 16, 2022

billion by 2026 according to ARtillery Intelligence. Similar to Google Lens , the idea is to evoke informational overlays for storefronts. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could

Case Study 130

Case Study Taiwan AR Mexico 130

XR Today - VR Headsets tag

MARCH 4, 2024

Major Firms Enter the XR Market During a launch event at MWC 2024, Samsung showcased a new XR headset developed in collaboration with Google and Qualcomm. Additionally, as Samsung and Google have partnered with Qualcomm, it is reasonable to assume that the device will use the Qualcomm XR2+ Gen 2 Platform, which supports AI-ready wearables.

Head Mounted Display 97

Head Mounted Display Samsung Immersion Eye Tracking 97

Road to VR

MARCH 13, 2017

This year’s report will feature historical data on headset shipments and global forecasts through 2026. The report, currently available for pre-order, will include special in-depth sections on China and Japan. 2017 will be another foundational year for the entire VR industry. Pre-order today to save 40% off the list price through March 20th.

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Industry Data Virtual Reality Survey 190

The Ghost Howls

MAY 9, 2022

The Information goes on to say that Meta also plans to ship its first generation of true AR glasses, Nazare, in 2024, followed by the more advanced second and third-generation models in 2026 and 2028 respectively. Google acquires Raxium. I have to say two things about this report. The first one is that something sounds a bit odd to me.

Machine Learning 395

Machine Learning Virtual Reality AR Ukraine 395

ARVR

JULY 25, 2022

billion by 2026 according to ARtillery Intelligence. In its second campaign, Bollé expanded distribution to Google Swirl and other paid ads. Among other things, AR marketing includes sponsored AR lenses that let consumers visualize products in their space. This field?—?including including AR creation tools and ad placement?—?could

AR 147

AR Case Study Retail Study 147

XR Today - Augmented Reality tag

DECEMBER 8, 2022

Tools like Apple’s ARkit and Google’s ARCore allow users to develop their own immersive experiences for smartphones and immersive devices such as smart glasses. Apple is also set to release its MR headset with a tentative date of early 2023, but may delay up to 2026 due to design flaws.

Augmented Reality 96

Augmented Reality AR Apple Immersion 96

ARVR

APRIL 27, 2022

Customer Behavior in the Metaverse According to Gartner 25% of people will spend at least one hour a day in the Metaverse for work, shopping, education, social media and entertainment by 2026. I hear you sayin’ not so far, HOLD ON! Imagine how this transformation will be disruptive for most of the well-established Web2.0

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Retail Study Virtual World Survey 231

XR Today - Augmented Reality tag

DECEMBER 27, 2022

billion USD by 2026. Google, Apple, and other map programmes offer this functionality to users. Smart glass manufacturers and solution providers like Vuzix, Google, Nreal, RealWear, Lenovo, Magic Leap, and others offer full-spectrum devices capable of agile use cases. This can include images, animations, text, and documents.

Augmented Reality 83

Augmented Reality AR New York City Exercises 83

ARPost

APRIL 28, 2022

Fortune Business Insights even predicts that the VR in education market will grow from $656 million in 2018 to $13 billion in 2026. For example, Google Expeditions allows you to visit the Louvre with a tour, wander on the Moon or fly to Mars. VR in education is forecast to be a $700 million market by 2025.

Education 443

Education Immersion Machine Learning Study 443

XR Today - Mixed Reality tag

MARCH 23, 2023

Leading organizations like Meta, Google, and Apple have all reported significant layoffs in the last year. Alphabet, Google’s parent company eliminated around 12,000 employees in January 2023 based on “economic reasons”. As companies continue to cut down on their employees, the opportunity for innovation is deteriorating as a result.

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Strategy Study Google Industry 58

XR Today - Mixed Reality tag

MARCH 27, 2023

As companies like Microsoft, Meta, Google, and many others continue to share their “visions” of the metaverse, we’re beginning to get a clearer picture of what this digital environment might look like. According to Gartner, by 2026, 25% of people will spend at least an hour a day exploring the metaverse.

Simulation 108

Simulation Examples Immersion Microsoft 108

ARVR

AUGUST 25, 2022

We can only expect that after apple releases their glasses at the end of 2023, according to MacRumors Apple Glasses: Everything We Know So Far And the second model of glasses in 2024/5, as we know, will cause the markets to start “coping “ them, and we can’t forget about the return of google glasses 2.

Real Estate 147

Real Estate Augmented Reality Examples Entertainment 147

AR Insider

JULY 15, 2021

FWIW, Google had also partnered with Luxottica but never shipped a more fashionable version of Glass.]. 2026+: AR Glasses. 2026+: Growth. Avi Bar-Zeev is a design and technology leader with a spatial rap sheet that includes Microsoft, Apple, Google Earth, Second Life, and Disney. It’s basically the Facebook of eyewear.

Machine Learning 251

Machine Learning Eye Tracking Data AR 251

XR Today - Augmented Reality tag

NOVEMBER 16, 2022

In February 2022, Gartner even predicted 25 percent of people will spend at least one hour per day in the metaverse by 2026. Backed by technology giants like Google, Microsoft, and Meta, this environment has the potential to change many aspects of people’s everyday lives.

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Groups Norway Virtual World Training 70

ARVR

JANUARY 21, 2022

This past year, Google introduced a few new features for ARCore such as recording and playback APIs. Back in 2020, Google announced the development of an AR-based microscope for the Department of Defense (DoD) to improve the accuracy of cancer diagnosis and treatment. million by 2026. Are we any closer now?

Augmented Reality 245

Augmented Reality Trends Immersion AR 245

The Ghost Howls

SEPTEMBER 30, 2022

Its huge investments are also attracting all the other major tech companies to enter the metaverse field, and Apple and Google will surely release some XR devices in the upcoming years because of that. After the year 2026, we will be just one of the many that do XR, a commodity technology.

Virtual Reality 418

Virtual Reality Technology Trends Apple 418

ARVR

MARCH 14, 2022

billion by 2026. Mobile wallets like Apple Pay, Google Pay, and PayTm are commonly accepted sources for a great many users. For this, mobile development companies need to develop an IoT app that can help businesses to establish better user engagement. The beacon technology is expected to soar to a whopping value and reach $56.6

Trends 130

Trends Augmented Reality AR Virtual Reality 130

XR Today - Mixed Reality tag

MAY 31, 2023

American Red Cross Use Case According to a use case study with the ARC, total profit and loss benefits up to 2026 totalled $6.5 Analysts predict the market will surpass $47 billion USD by 2027, with immersive soft skill training becoming the largest untapped opportunity for enterprises. million USD.

Immersion 81

Immersion Training Tools New York City 81

The Ghost Howls

APRIL 18, 2022

In case there is another platform involved, e.g. Android, 30% will go to Google, and 25% of the remaining money (i.e. The next versions of the glasses are expected for 2026 and 2028. In total, 52.5% of the earnings will go to Meta. of the total) to Meta. So, it seems to me all a battle about “their” money, not “ours”.

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Europe Tools Apple HTC 302

XR Today - Augmented Reality tag

FEBRUARY 20, 2023

Fresh Developments from Meta Meta is trying to finish the Nazare device in time for a release in 2026. Although, since its reshuffle, Meta doubled down on its core immersive hardware goals, including the debut of the Meta Quest Pro and the continued development of the Project Nazare device.

Magic Leap 105

Magic Leap Immersion AR Hardware 105

XR Today - Augmented Reality tag

AUGUST 2, 2023

billion USD by 2026 and $99.76 This is due to several “false starts” with Google Glass , Microsoft HoloLens2, and Magic Leap, although the companies remain potential customers. Augmented Reality (AR) technology is set to become one of the fastest-growing and most promising technologies among extended reality.

AR 68

AR Apple Eye Tracking 68

Mashable VR

APRIL 16, 2022

billion in 2020 and is estimated to reach more than $9 billion by 2026, according to a 2021 market research report. It was a place where people could and did discuss the idea of sex being tied to wellness, as the mid-2010s increase of the search term "sexual wellness" on Google shows.

Retail 85

Retail Wearables Charlotte United States 85