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Report: AR Startup Magic Leap is Looking for a Buyer

Road to VR

Magic Leap, the multi-billion dollar AR startup, could be exploring the possibility of a sale, a Bloomberg report maintains, citing people familiar with the matter. The company’s deep pockets funded the release of Magic Leap 1, an AR headset targeted at developers, enterprise, and anyone with $2,300 to spare.

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Magic Leap Loses Key Marketing Exec Ahead of Magic Leap One Launch

Next Reality AR

With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive. Gattis's resume includes stints at HTC, Qualcomm, Microsoft, and TiVo.

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Report: Magical Leap Sees Sluggish Sales Numbers Amidst Latest Funding Round

Road to VR

Magic Leap is one of the most well-funded startups in history, boasting $2.6 A new report from The Information however alleges that the company has seen sluggish sales of its Magic Leap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch.

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Microsoft Shows Off Rare Images of Early HoloLens Prototypes

Next Reality AR

All those early prototype images Magic Leap is so fond of showing off are great, but they rank a far second when compared to a new set of images just revealed by Microsoft in relation to the HoloLens. 2015 and kick off the next phase of immersive computing in. 2015 and kick off the next phase of immersive computing in.

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Developing the Future of Mixed Reality

Tech Trends VR

We talk to the first developers to join Microsoft’s HoloLens partner program about what the future of Mixed Reality looks like. Object Theory are pretty much the oldest Mixed Reality company around, having launched in June 2015, before the HoloLens had even started shipping.

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs.

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Microsoft Significantly Misrepresented HoloLens 2’s Field of View at Reveal

Road to VR

To significant anticipation, Microsoft revealed HoloLens 2 earlier this week at MWC 2019. By all accounts it looks like a beautiful and functional piece of technology and a big step forward for Microsoft’s AR initiative. Image courtesy Microsoft. “More Than Double” …What, Exactly? From 2x to 5.2x.

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