2015 HTC Magic Leap Microsoft 
Next Reality AR
AUGUST 7, 2018
With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive. Gattis's resume includes stints at HTC, Qualcomm, Microsoft, and TiVo.
VRScout
DECEMBER 13, 2016
When the first consumer version of the Oculus Rift was launched in the spring, it was disappointingly bundled with a Microsoft Xbox controller – and we’ve eagerly been awaiting the native Touch Controllers. MAGIC LEAP’S CONTROVERSY. HTC VIVE LAUNCHES VIVE STUDIOS. in funding (with a $4.4B
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Road to VR
MARCH 19, 2017
” 2016 saw the arrival of 3 major consumer virtual reality headsets, the Oculus Rift, HTC Vive and PlayStation VR. IDC themselves predicted in 2011 that by 2015, Microsoft’s then new (and now dead) Windows Phone platform would overtake Apple’s IOS as in the mobile phone market.
XR Today - Mixed Reality tag
DECEMBER 8, 2022
Case Western Reserve University, a world-renowned medical institution, joined the event to reveal how it leveraged Microsoft’s MR tools by combining them with its educational software platform. The company explored 3D modelling and printing, and later, Microsoft debuted its first-generation HoloLens at the time.
TechCrunch VR
MAY 31, 2023
Image Credits: TechCrunch When HTC began imagining life after the smartphone, it looked a lot like VR. A collaboration with Valve, the product was introduced as a demo under the “SteamVR hardware system” banner at 2015’s GDC show. Magic Leap officially announced its One headset after years of speculation and rumors.
The Ghost Howls
APRIL 5, 2021
Its XR headset will be the first major product launch since 2015, and Apple surely wants to launch it in the best way possible, with a cheering audience, on-site demos to journalists, and a well-orchestrated performance. Microsoft signs a $22B deal with the US Army. Well played, Microsoft. News worth a mention.
Road to VR
SEPTEMBER 20, 2016
But immersive head-mounted AR for consumers has had one major hurdle that Microsoft may have just solved. Inside-out tracking has remained for years an elusive key to the success of AR, but it seems like Microsoft has made a game-changing stride with HoloLens. HoloLens’ sensor cluster has a whopping 11 elements.
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