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Can Pinterest Challenge Google in Visual Search?

AR Insider

After examining Google and Snap's visual search efforts in earlier parts of this series, how does Pinterest compare? Its visually-oriented discovery engine could be a perfect match for visual search. This post appeared first on AR Insider.

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What’s Amazon’s Visual Search Play?

AR Insider

Amazon's latest visual search play lets users find products using images of visually similar items that they encounter in the physical world. How does this compare to Google's leading visual search efforts? This post appeared first on AR Insider.

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What’s Driving Google’s Visual Search Play?

AR Insider

Because visual search, a la Google Lens, happens when users are in view of a given item, that proximity can bring Google to the last mile of the consumer journey. This has Google salivating to future proof its core search business. This post appeared first on AR Insider.

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Who’s Best Positioned for Visual Search?

AR Insider

Google Lens brings the on-demand utility of web search and puts a visual spin on it. But Google isn’t alone in visual search: Pinterest and Snap are carving out fashion-forward use cases. We examine the landscape. This post appeared first on AR Insider.

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Can Snap Challenge Google in Visual Search?

AR Insider

Visual search is a subset of consumer AR – the broader category where Snap maintains a lead. This mostly involves AR lenses but increasingly its visual search play: Snap Scan. Can it compete with Google Lens? This post appeared first on AR Insider.

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Is Visual Search AR’s ‘Sleeper’ Killer App?

AR Insider

After examining social AR lenses in the last installment, we switch gears to another flavor of AR: visual search. It carries strong intent signaling – the same factor that makes web search so lucrative. We examine strategic implications. This post appeared first on AR Insider.

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Can Google Mainstream Visual Search?

AR Insider

You can now find the Google Lens logo on Google's homepage, right next to voice search. Google has taken the latest step in its campaign to introduce Google Lens to the world: its homepage. Any product or feature couldn't ask for better exposure. This post appeared first on AR Insider.

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