Remove Magic Leap Remove Strategy Remove Unity Remove Unreal
article thumbnail

The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier.

article thumbnail

The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Releases AR Geospatial Creator for Unity

XR Today - Augmented Reality tag

Google has unveiled its Geospatial Creator for Unity platform, allowing developers to preview 3D assets via the Unity Editor. How Does Google’s Geospatial Creator for Unity Work? Currently, Google’s Geospatial Creator for Unity offers visualisations of more than 2,500 cities in 49 nations.

Unity 100
article thumbnail

More Than 50% Of Fortune 100 Companies Bought At Least One Apple Vision Pro

Upload VR

Magic Leap 2 , Microsoft's HoloLens 2 , and Varjo's XR-4 series all primarily focus on this segment of the market. Magic Leap 2 and HoloLens 2 are similarly priced to Vision Pro, but use transparent optics with a much narrower field of view and feature older and weaker CPUs.

Apple 136
article thumbnail

AWE USA 2023 Day Two: More Keynotes, More Panels, and the Open Expo Floor

ARPost

AWE Day Two Keynotes Day One kickstarted the keynotes, but AWE Day Two saw exciting presentations and announcements from Magic Leap and Niantic. “The small team at Magic Leap has made something that many larger companies are still struggling to achieve.” “It’s foundational.”

article thumbnail

OpenXR 1.0 Released, Microsoft Supports on HoloLens & WMR, Oculus Plans Rift & Quest Support

Road to VR

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. support in Unreal Engine and plans to update the engine for the 1.0 Today the group announced the release of OpenXR 1.0,

Microsoft 235
article thumbnail

Magic Leap’s John Gaeta talks about the future of cinema, storytelling and mixed reality

The Ghost Howls

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. And what you are doing at Magic Leap to create these experiences for people? ( Magic Leap glasses.