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Las Vegas To Debut Virtual Reality Marketing Campaign During Miami Art Week

Cats and VR

The Las Vegas Convention and Visitors Authority (LVCVA), will unveil a groundbreaking destination marketing program, Vegas: Alter Your Reality (VAYR), at the world's premier modern and contemporary art event during Miami Art Week, Dec.

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The 5 most important XR-related pieces of news from Google I/O 2023

The Ghost Howls

More information about Google’s XR headset are coming “later this year” Google and Samsung will release an XR headset (Image by Google) Google, Qualcomm, and Samsung are working on an XR headset. The latest one is called Immersive View for Routes.

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The New Front Row: How VR Sports Change the Game for Fans

VRScout

If you have the Samsung Gear VR, one of the hottest holiday gifts, you can get closer to the action right now; NextVR is producing one NBA game per week. In addition to fan immersion in the baseball experience, s everal teams use VR technology to train players. If you are a [UM] fan, all those things equal a pretty fun experience.”

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Big XR News from Meta, HaptX, Siemens, and Apple

XR Today - Mixed Reality tag

The industry is undergoing tremendous growth, and the future of immersive workplace solutions will depend on today’s innovations and actions. Meta is committed to its immersive product portfolio and has recently released significant hardware and software updates just before the report’s release.

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5 Ways AR Enhances Spectator Sports

AR Insider

The face becomes a controller through which virtual games can be played, as shown in these examples from the Miami Dolphins or Bayern Munich. At-Home Viewing is Immersive with AR. Buildings are completely mapped so that the AR experience connects seamlessly with the physical world, as shown in this AT&T Samsung experience.

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The XR Week Peek (2024.01.16): Apple prepares the launch of Vision Pro, Sony announces MR headset, and much more!

The Ghost Howls

The Big-G is in fact focusing on strategic partnerships like the one with Qualcomm and Samsung to try to impose itself as the provider of the runtime for XR headsets. If we consider these rumors together, we can see a clear picture of Google abandoning the AR glasses market, at least for now.

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The NFL Is Creating a VR Film Series Exclusively For YouTube and Google

UploadVR Between Realities podcast

The exact tenants of this partnership aren’t clear, but it sounds like the series will not appear on other video services such as Within and Samsung VR, or other devices natively, such as the Rift, Vive, or Gear VR.

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