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Top XR Vendors Majoring in Advertising in 2022

XR Today - Virtual Reality

Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion. Most companies investing in concepts like SEO and content marketing will already have a strong knowledge of Google and the company’s wide range of tech resources.

Unity 180
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Top XR Vendors Majoring in Art and Entertainment in 2022

XR Today - Augmented Reality tag

Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem. Software like Google’s VR tilt brush allows users to create unique virtual art pieces in a completely limitless canvas space.

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How to Create an Augmented Reality App: Technology Guide 2022

ARVR

For example, a user could point a camera at areas of their city to see what it looked like ten years ago from an archive of Google Maps. link] AR DEVELOPMENT FOR ANDROID DEVICES: ARCORE In an effort to stay competitive, Google has pushed ARCore far to remain one of the most versatile AR development platforms in the world.

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Top XR Vendors Majoring in Gaming for 2022

XR Today - Mixed Reality tag

Microsoft already stands as one of the biggest gaming companies in the world, thanks to the development of the Xbox ecosystem. Microsoft is one of the most exciting companies to watch for gaming companies and consumers interested in the potential of Mixed Reality in gaming.

Gaming 88
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How the Stock Market is Showing Faith in Augmented and Virtual Reality (AR/VR)

ARVR

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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Snapdragon AR2 to Empower AR Devices, Qualcomm Says

XR Today - Augmented Reality tag

We wanted to help facilitate lightweight, wearable glasses with comfortable form factors, allowing people to use them for longer periods of time. The AR market has been primarily focused on assisted reality, or devices with monocular displays and sometimes cameras, but are wearable computers for tasks such as remote guidance.

AR 89
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What to Expect from the Immerse Global Summit 2023

XR Today - Mixed Reality tag

In 2022, the Immerse Global Summit featured speakers from some of the world’s best-known brands, including Amazon, Meta, Qualcomm, Microsoft, and Unity, and demonstrations of some of the most exciting metaverse technologies. Unity shared how digital twins were helping its customers unlock new levels of innovation.