ARPost

AUGUST 10, 2022

The organization, which represents premier headset manufacturers, advocates for other vital technologies and tech tools. Google, HTC Vive, Microsoft, Meta, and Sony Interactive Entertainment jointly created XRA. XRA pushed for virtual reality, augmented reality, and mixed reality, to be part of the US budget.

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DC Washington Industry Technology 371

Anand Tech

FEBRUARY 13, 2024

According to Reuters , NVIDIA has initiated discussions with leading tech companies, including Amazon, Meta, Microsoft, Google, and OpenAI, to investigate the potential for developing custom chips. It is not just CUDA, but a vast library of software tools and libraries."

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Automotive Trends Microsoft Sony 103

XR Today - Mixed Reality tag

JANUARY 25, 2023

The United States (US) Justice Department launched a lawsuit against Google’s parent company Alphabet on Tuesday, reports revealed. According to the lawsuit, Google earns roughly 80 percent of its earnings from advertising. According to the lawsuit, Google earns roughly 80 percent of its earnings from advertising.

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The Ghost Howls

NOVEMBER 27, 2023

If OpenAI wanted to slow down to have time to understand the consequences of this new type of AI, Microsoft would already ready be to hire all the talents of OpenAI and carry on AI developments by itself. Now Microsoft is discontinuing them , putting another nail in the coffin of the HoloLens. Who will it be… Sony or Meta?

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ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market.

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Augmented Reality Technology Wearables Machine Learning 534

XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. Recently, Microsoft entered an extended partnership with OpenAI, the firm behind ChatGPT, to expand the tech solution to business clients.

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Apple Head Mounted Display Microsoft Trends 77

The Ghost Howls

APRIL 13, 2020

On the other side, this is massive for Apple, that mixing the data of Apple Maps together with all these point clouds detected by the rear cameras when in use, will be able to create an AR Cloud ecosystem probably even before Facebook, Microsoft, and Google. Let’s see if Facebook will be a worthier opponent than Google.

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Augmented Reality Virtual Reality Apple Tools 399

UploadVR Between Realities podcast

JANUARY 29, 2017

For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. HTC/Microsoft . The technology world is always a game of rivals.

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Microsoft HTC Apple Oculus 100

XR Today - Mixed Reality tag

JANUARY 8, 2024

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Goertek is even working with Sony on the development of new PlayStation headsets. The demand for smart glasses in the AR space is accelerating at an incredible pace. billion by 2030.

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AR Magic Leap Industry Tools 105

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Meta’s Oculus team have already partnered with leading companies like Sony Music to give fans an immersive way to explore music videos and unique content. Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem.

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Entertainment Augmented Reality Virtual Reality Unity 114

The Ghost Howls

AUGUST 16, 2020

Outside VR, the big news to keep an eye on is the dispute between Epic Games and Apple (and Google), which could lead to a complete change in how app stores are managed, even in VR. Is The Sony XRperia coming? Sony has just published a job offer looking for professionals to build an XR headset. The Sony XRperia is coming.

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Sony Eye Tracking HTC Unity 356

XR Today - Mixed Reality tag

DECEMBER 5, 2023

AI will require “open and transparent innovation” to “empower a broad spectrum of AI researchers, builders, and adopters” with critical information and tools, the organisation explained. Its CloudXR and Omniverse platforms are empowering companies with tools designed to build the industrial metaverse.

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Unity Cleveland Tools Microsoft 90

The Ghost Howls

JANUARY 11, 2022

PlayStation VR 2 Logo (Image by Sony Interactive Entertainment). Qualcomm and Microsoft partnership. Qualcomm and Microsoft have announced a partnership to push together the next-generation lightweight AR glasses. Qualcomm and Microsoft partnership (Road To VR). Click to read the thread on Twitter… it is worth it.

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The Ghost Howls

DECEMBER 13, 2021

Horizon World is more or less what we all expect from it: a clone of RecRoom with intuitive and simple creation tools, that at the moment let you just add basic geometric shape and some logic. Microsoft and Samsung may be partnering for an AR device. Image by Sony). Sony shows prototype headset with dual 4K display.

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ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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Virtual Reality AR Augmented Reality Google 130

XR Today - Mixed Reality tag

MAY 4, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 billion by 2030.

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Magic Leap Industry Tools Technology 104

The Ghost Howls

FEBRUARY 7, 2022

A report from Insider states that Microsoft may have canceled its plans for HoloLens 3. There is instead a rumored partnership with Samsung , where Samsung would actually build a new XR device and Microsoft offer the platform on top of which the headset may run. Sony acquires Bungie and thinks about Capcom.

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Virtual Reality Microsoft Data Machine Learning 367

The Ghost Howls

JANUARY 17, 2022

The news of the week is that Meta is poaching talents from all the other companies : in particular, it has been able to “steal” 100 employees from the HoloLens team in Microsoft. Image by Sony). While we were all considering a 2022 release as a given, when asked directly about the matter, Sony declined to answer.

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AR Insider

OCTOBER 31, 2019

The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Insane, yet companies are mapping it already.

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Magic Leap AR Microsoft Apple 155

ARPost

APRIL 22, 2022

The XRA is an industry organization founded by Google , HTC VIVE , Microsoft , Oculus , and Sony Interactive Entertainment. The report also recommended the creation of more XR training tools designed for people who may not be personally interested in using the technology outside of work opportunities.

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Data Industry Technology Immersion 421

The Ghost Howls

NOVEMBER 2, 2020

Image by Sony). Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. So, PSVR2 probably won’t launch before 2022 : Sony can afford that also because it has no competition in the console VR space , so there is no need to rush.

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UploadVR Between Realities podcast

JANUARY 3, 2017

Microsoft’s Windows Holographic VR headsets are going to run the gamut of specs like input, field of view, and resolution. Lenovo’s headset looks very similar to the white device here seen at Microsoft’s announcement last year. Lenovo’s offering sounds like it might sit somewhere in the middle.

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Las Vegas Microsoft Software Sony 196

Mashable VR

JUNE 26, 2022

SEE ALSO: 5 interactive tools for learning about abortion access in your state. Also important to note: many of these businesses have balked at, or directly contributed to, other harmful legislation that fails to protect the rights of those within the LGBTQ community.

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Alaska Healthcare America Retail 105

The Ghost Howls

JUNE 20, 2021

On the web, Google has similar behaviors. Try looking at the history that Google has about you for your use of Google Maps: you will discover that in Google servers there is exactly where you have been in every moment of your life , and in what places have you been every day. It has some content creation tools (SparkAR).

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Data Google Hardware Government 443

Bernard Marr

OCTOBER 24, 2022

Adopting a multi-cloud infrastructure means moving away from potentially damaging business strategies such as building applications and processes solely around one particular cloud platform, e.g., AWS, Google Cloud, or Microsoft Azure. Low-code and no-code cloud services.

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Trends Strategy Data Microsoft 81

XR Today - Mixed Reality tag

MAY 4, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Goertek is even working with Sony on the development of new PlayStation headsets. The demand for smart glasses in the AR space is accelerating at an incredible pace. billion by 2030.

AR 70

AR Magic Leap Industry Tools 70

The Ghost Howls

OCTOBER 16, 2022

Productivity for Meta means in particular making the job done, that is giving the tools to professionals to do work on the headset. Meta has partnered with other two tech giants: Adobe and Autodesk, to bring their professional tools to Quest Pro. Partnership with Microsoft. Adobe and Autodesk.

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Microsoft Eye Tracking Controllers Video 453

The Ghost Howls

JUNE 21, 2021

Image by Sony Interactive Entertainment). According to a report from Bloomberg, Sony may release its much-awaited next-gen PSVR headset (which I informally call PSVR 2) during Holidays 2022. This is very interesting: it means that Sony is leaving another year to Facebook to gain market shares with the Quest. Other relevant news.

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Sony Training Gaming Oculus 370

The Ghost Howls

JULY 24, 2023

Luckily there is AR that is still strong, and we can hope to wear Google AR glasses soon… ah no, they are dead too. For me this is not a fortunate sentence: this is what Alex Kipman said about the HoloLens, a few weeks before the whole Microsoft Mixed Reality division was disbanded and he was fired from the company.

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Apple Survey Machine Learning AR 303

The Ghost Howls

APRIL 19, 2021

On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. This new money, that has been given by Sony and other investors, has been explicitly gathered to build the blocks of the future Metaverse. Google is hiring waveguide developers for AR.

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HTC Oculus Unity Augmented Reality 487

The Ghost Howls

JULY 31, 2023

More info Sony Mocopi seems to be good for full-body VR Thrillseeker, the superstar VR Youtuber, is experimenting with Mocopi, the lightweight full-body VR kit by Sony. The purpose of the group is of course the one of fighting the duopoly of Apple Maps/Google Maps.

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Apple Ukraine Samsung Data 283

Road to VR

OCTOBER 22, 2016

Some the participating companies included Mozilla, Google, Samsung, Oculus, Facebook, Apple, Microsoft, Valve, Sony, Yahoo, Unity, Intel, Qualcomm, NVIDIA, HP, Dolby, High Fidelity, JanusVR, and Sketchfab.

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XR Today - Augmented Reality tag

FEBRUARY 17, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 billion by 2030.

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AR Magic Leap Augmented Reality Industry 83

The Ghost Howls

FEBRUARY 17, 2020

Augmented Reality is being a great tool for e-commerce: AR tools have increased the user’s likelihood of purchase by 11 times; Build.com found that the return rate after selecting items in AR has decreased by 22%. More info (Use Google Translate). Google Chrome now supports WebAR. Image by Microsoft).

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Magic Leap San Francisco AR Sony 215

Road to VR

MARCH 10, 2020

Image courtesy Microsoft. Google / Daydream. Google Cardboard (all versions). You can also play Half-Life: Alyx wirelessly from a PC with third-party tools Virtual Desktop and ALVR , but this requires advanced setup. VR Headsets Compatible with Half-Life: Alyx. Gear VR (all versions). Vive Focus (original).

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Oculus Controllers Samsung HTC 261

GizModo VR

MARCH 21, 2021

A sale on outdoor power tools and on a 40-pack of KN95 Masks lead Sunday’s best deals. Read more.

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UploadVR Between Realities podcast

OCTOBER 20, 2016

Unity revealed that representatives from Google, Samsung Gear VR, PTC Vuforia, Sony PlayStation VR, and Microsoft HoloLens will be on hand to discuss new developments in their individual technologies. The “VR Game Dev” track will tackle platform-specific development, case studies, and tool/service demos.

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Asia Unity Technology AR 100