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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

I hope to see your there, physically or virtually . Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The situation looks uncertain, and probably we will hear about Magic Leap’s plans at the next LEAP Conference.

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The XR Week Peek (2020.05.11): new Quest is in the works, Magic Leap may pivot to healthcare, and more!

The Ghost Howls

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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5 Ways to Break into Virtual Reality and Augmented Reality at Home

ARVR

Source [link] Virtual Reality and Augmented Reality (VR and AR) have had a noticeable presence in the news lately. Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions.

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XR Interaction Toolkit (eXtended Reality Technology Platforms)

ARVR

Three main eXtended Reality (XR) interaction toolkits/platforms are: ?? Unreal Engine eXtended Reality (XR) Technology Platforms | Source: [link] How to Select Extended Reality (XR) Toolkit? ? Detection of available virtual reality devices. ? Other Extended Reality (XR) Toolkits ? Unity Game Engine ??

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How Different XR Companies Approach Cloud Services

ARPost

As this article was being written, Varjo further expanded its cloud with Unreal and Unity engine integrations. XR streaming is already a reality on other cloud platforms. For example, Magic Leap has had a partnership with Google Cloud for the past year now. CloudXR From NVIDIA. Parents and Partners.

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The XR Week Peek (2024.05.07): Apple Vision Pro is used by Fortune 100 companies, its cheaper version may come in 2025, and more!

The Ghost Howls

But this should surprise no one: all the previous expensive AR/MR headsets that have been initially targeted at consumers, like Magic Leap or HoloLens, ended up being used mostly in enterprise sectors. So the fact that Apple is targeting the B2B market makes absolutely sense because $3500 is a price that is too high for average people.

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Magic Leap’s LEAP Con 2018 round-up: all the major announcements in only one place

The Ghost Howls

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.