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The XR Week Peek (2021.03.08): Microsoft launches Mesh, HTC and Pico tease new hardware, and more!

The Ghost Howls

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. But since Microsoft owns one of those studios (and using it costs around $100K/day if I remember well!), You are all fantastic! Here you are my flower for you!

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Epic Aims to Take on Steam with Newly Announced Epic Games Store

Road to VR

Steam is widely considered the de facto platform for PC games, VR or otherwise, but Unreal Engine creators Epic Games want change that with a new storefront that they say will leave more revenue to developers than Steam and other major digital distribution platforms. Image courtesy Epic Games.

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The XR Week Peek (2020.08.24): Facebook login gets imposed on Quest and the community riots, and much more!

The Ghost Howls

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. Apple threatens future support in Unreal Engine. More info (Apple threatens Epic) More info (Microsoft files an official support for Epic). Other relevant news.

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Who Will Own the Metaverse?

AR Insider

What virtual avatars, creatures, information layers or interactive components are here. The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes. In another scenario, we may see game engines dominant, like Unity or Unreal.

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How the Stock Market is Showing Faith in Augmented and Virtual Reality (AR/VR)

ARVR

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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The XR Week Peek (2020.07.20): Oculus ready to manufacture the Quest S, Pico doubles-down on 3DOF, and more!

The Ghost Howls

Google’s investment for a 7.7% Google-Jio joint venture to develop an Android-based platform for an affordable 5G phone. In the book The Final Hours of Half-Life: Alyx, available on Steam , it is possible to discover much interesting information about Alyx. Not a great evolution from Microsoft. A very interesting read.

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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. And while this is anyway a good result for a startup (developing an AR headsets means spending billions in R&D), targeting the consumer market has been a suicide move , that let Microsoft get full control of the profitable enterprise market.