Sat.Jun 17, 2023 - Fri.Jun 23, 2023

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Could AR Mirrors Replace Brick-And-Mortar Stores?

VRScout

The virtual fitting room market has the potential to explode over the next few years. According to a recent report by SourceJournal , Zero10, an augmented reality (AR) fashion platform and the official AR partner of Coach, is developing technology that could revolutionize the in-person shopping experience. Last week at Viva Technology Paris, Zero10, an augmented reality (AR) fashion platform and the official AR partner of Coach, revealed its AR Store prototype.

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Virtual Reality Enhances Ketamine Therapy Sessions With Immersive Experiences

ARPost

Recently, TRIPP PsyAssist completed its Phase 1 Feasibility Study to demonstrate its use as a pretreatment tool for patients undergoing ketamine therapy. This VR solution is an example of emerging technologies that facilitate the development of more accessible and transformative mental health care solutions. Globally, more than 500 million people have anxiety and depression.

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AWE 2023: Hands-on wide-FOV headset XTAL 3 and Manomotion

The Ghost Howls

I’m back to telling you about some hands-on sessions I had at AWE in Santa Clara, California. And today there are a two I’m sure you will find interesting… XTAL 3 Presentation of XTAL 3 headset One thing I’m very happy about having tried at AWE is the XTAL 3 headset by Vrgineers. I was very curious to try this device since when I read its hands-on by Upload VR, in which David Heaney claimed it was the first wide FOV headset without peripheral distortions he had tried.

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Apple Vision Pro Will Support WebXR for Fully Immersive Experiences in the Browser

Road to VR

Apple has confirmed that Safari on Vision Pro will support WebXR, a web-standard that allows immersive experiences to be delivered through the browser. In a somewhat surprising move, Apple confirmed that Safari on Vision Pro will support WebXR. Prior to the reveal of the headset, it was an open question whether the company would entertain the idea of XR experiences through the browser, and even more so if the company would adopt the relatively new WebXR standard.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Could Origami Be The Future Of VR Haptics?

VRScout

The art of folding paper could be the key to unlocking more realistic VR experiences. A group of researchers based out of Westlake University in China has developed a device that can improve the realism and fidelity of objects in VR using an approach inspired by origami, the art of paper folding to create 3D figures and shapes. Hanqing Jiang, who was a part of the research team, learned about a form of origami called curved origami (or curved crease origami) while at Arizona State University

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4 Ways Apple Vision Pro Could Transform Education

AR Insider

Much ink has been spilled over Apple Vision Pro. its price tag. it's superior specs. its potential 'halo effect' on AR. One angle less discussed is what it could do for education, which is an Apple tradition. We examine the evidence. This post appeared first on AR Insider.

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New Quest 2 & Quest Pro Update Brings Performance Boost and New Home Environments

Road to VR

Meta says it’s has begun pushing out a software update which will bring some pretty profound performance boosts to both Quest 2 & Quest Pro. Update (June 21st, 2023) : Meta says Quest update v55 is now starting to roll out to Quest 2 & Quest Pro users. The company is promising the update will deliver a significant boost to the devices’ performance which should make the VR experience smoother overall while allowing apps to render at somewhat higher resolutions.

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Solve Crimes In AR By Interrogating AI Suspects

VRScout

Time for some good old-fashioned good cop, bad cop. Earlier this week, indie game developer Prologue XR released the latest episode for its interactive true crime app, CrimeTrip. Available now on iOS & Android devices, The Heist of the Century uses Chat-GPT to immerse you in realistic interrogations powered by conversational artificial intelligence (AI).

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How Cities Are Taking Advantage of AR Tech and How Apple’s Vision Pro Could Fuel Innovation

ARPost

Apple unveiled its first mixed reality headset, the Vision Pro, at this year’s Worldwide Developers Conference (WWDC) on June 5, 2023. The company’s “first spatial computer” will enable users to interact with digital content like never before by leveraging a new 3D interface to deliver immersive spatial experiences. The Vision Pro marks a new era for immersive technologies, and it can potentially be used to bolster efforts in using such technologies to improve communities.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Amazon Augments its Product Pages

AR Insider

The Metaverse is poking its head into the 2D Internet. Amazon is adding 3D images to product pages with Hexa. Using AI, it turns existing 2D product images into 3D models, further democratizing AR commerce and converging XR and AI This post appeared first on AR Insider.

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Vision Pro’s Modular Design Invites Apple’s Massive Third-party Accessory Ecosystem

Road to VR

One thing that didn’t get much attention during the announcement of Apple Vision Pro is the headset’s modular design. With straightforward connections and magnetic mounting, the company’s robust ecosystem of third-party accessory makers will no doubt be scurrying to offer options. In a, perhaps surprising, move Apple built Vision Pro with modularity in mind.

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Samsung’s New AR Game Shoots Powder If You Lose

VRScout

The AR-powered pop-up experience “might be impossible” according to the company. This week Samsung Canada revealed Can You Beat The Box , a new location-based augmented reality (AR) game with very serious consequences. Seriously colorful that is. Developed in collaboration with CAMP, a US-based family experience company, the uniquely immersive experience tasks you with zapping virtual balloons using a Galaxy Z Flip4 smartphone before they reach the ceiling and pop.

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Virbela Creates Virtual Cannes Lions Festival With PwC

ARPost

This year is the 70th annual Cannes Lions International Festival of Creativity. The event takes place in the iconic town in the south of France but why should a festival of creativity not also take place in the virtual world? To extend opportunities for clients and customers to experience the event, PwC worked with Virbela to create a virtual option.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Can Omnia Spark AR’s YouTube Moment?

AR Insider

AR advocates talk about the iPhone moment, when it goes from early-adopter tech to ubiquity. Equally important is the YouTube moment, when AR creation becomes democratized and simplified. Omnia looks to spark that moment with its AR marketplace. This post appeared first on AR Insider.

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Apple Releases Vision Pro Development Tools and Headset Emulator

Road to VR

Apple has released new and updated tools for developers to begin building XR apps on Apple Vision Pro. Apple Vision Pro isn’t due out until early 2024, but the company wants developers to get a jump-start on building apps for the new headset. To that end the company announced today it has released the visionOS SDK, updated Xcode, Simulator, and Reality Composer Pro, which developers can get access to at the Vision OS developer website.

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Best Of Fest: Tribeca 2023 Immersive+ Lineup

VRScout

VRScout attended the international event to review the best of the immersive works 2023’s selection had to offer. With an ever-inclusive understanding of “immersive,” Tribeca Film Festival continues on as one of many mainstream and pillar events opening its doors and minds to evolved emerging technologies, even outside of XR. 2023’s curation rooted itself in telling a larger story of marginalized and overlooked individuals, including polished titles such as Black Lands and Colored.

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The Intersections of Artificial Intelligence and Extended Reality

ARPost

It seems like just yesterday it was the AR this, VR that, metaverse, metaverse, metaverse. Now all anyone can talk about is artificial intelligence. Is that a bad sign for XR? Some people seem to think so. However, people in the XR industry understand that it’s not a competition. In fact, artificial intelligence has a huge role to play in building and experiencing XR content – and it’s been part of high-level metaverse discussions for a very long time.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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What’s AR’s Share of Global Ad Spend?

AR Insider

AR ad spend is projected to reach $3.5 billion this year. It has good momentum and brand adoption but it's still a tiny portion of overall ad spend. What does that look like today and how will it gain share? This post appeared first on AR Insider.

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VR Creation Tool ‘Masterpiece X’ Comes to Quest 2 for Free

Road to VR

Masterpiece Studio, the developers behind the titular PC VR creative suite, released a new version of its software built natively for Quest 2, something its creators hope will appeal to people looking for an easy way to make models, avatars, and other 3D assets. Called Masterpiece X , the free creation tool is now live on the Quest platform, bringing with it the ability to remix existing models and make it your own through “a more playful and fluid workflow: 3D remixing, which is the process of

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Hyundai Debuts Immersive Exhibit At Cannes Lions

VRScout

“Miles That Define Us” details pivotal moments in Hyundai’s purpose of progress for humanity through product innovation. Hyundai and The Trust, the leading creative agency for advertising partners of the Wall Street Journal, today announced the release of a new video and immersive content campaign entitled ‘Miles That Define Us.’ The campaign, which features short documentaries and engaging narratives, aims to reinforce Hyundai’s social responsibility and high

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The XR Week Peek (2023.06.20): Samsung to change its XR plans, Upload made a cool showcase, and more!

The Ghost Howls

Another week, another roundup! I didn’t forget my promise of a big article about the Vision Pro, I just had to postpone it because I was too busy. But it’s coming this week, so be prepared… Top news of the week (Image by Google) Samsung may have changed its plan because of the Vision Pro announcement We just finished reporting the rumors about the Vision Pro and we start now reporting the rumors about the next big headset , the XR device that Samsung is designing together with Google and Qualcom

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

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VR for Good: Breakthroughs in Treating PTSD

AR Insider

VR gets the most attention for games and entertainment. But it also has altruistic ends. Among them is treating PTSD for veterans who experienced traumatic events during their service. This post appeared first on AR Insider.

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A Concise Beginner’s Guide to Apple Vision Pro Design & Development

Road to VR

Apple Vision Pro has brought new ideas to the table about how XR apps should be designed, controlled, and built. In this Guest Article, Sterling Crispin offers up a concise guide for what first-time XR developers should keep in mind as they approach app development for Apple Vision Pro. Guest Article by Sterling Crispin Sterling Crispin is an artist and software engineer with a decade of experience in the spatial computing industry.

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ForeVR Cornhole Will Soon Be Free-To-Play

VRScout

A SteamVR release is also on the way according to the developer. Earlier this week, VR developer ForeVR Games announced that its VR cornhole simulator ForeVR Cornhole will be going free-to-play on Meta Quest headsets later this month as part of the new “Freedom Update.” Originally released back in September 2022, this immersive sports experience features realistic beanbag physics, private and public multiplayer, unique environments, and a variety of bags and boards.

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Unity, Vancouver Airport Authority Partner to Leverage Digital Twins

XR Today - Virtual Reality

Unity partnered with the Vancouver Airport Authority (VAA) this month to deploy large-scale enterprise-grade digital twins to ensure success in environmental, social, and corporate governance (ESG) use cases. Unity, a leading provider of RT3D engine development tools, is supplying the aviation firm with “dynamic virtual copies” of the VA’s physical assets, processes, systems, and environments.

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The Key to Getting the Best Out of Video-Based Practice & Coaching

Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers

Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly