Mon.Jun 19, 2023

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What’s AR’s Share of Global Ad Spend?

AR Insider

AR ad spend is projected to reach $3.5 billion this year. It has good momentum and brand adoption but it's still a tiny portion of overall ad spend. What does that look like today and how will it gain share? This post appeared first on AR Insider.

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Virbela Creates Virtual Cannes Lions Festival With PwC

ARPost

This year is the 70th annual Cannes Lions International Festival of Creativity. The event takes place in the iconic town in the south of France but why should a festival of creativity not also take place in the virtual world? To extend opportunities for clients and customers to experience the event, PwC worked with Virbela to create a virtual option.

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Spatial Beats: Apple, Amazon & XR Funding

AR Insider

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at AVP aftermath, XR funding and all the happenings from the spatial spectrum. This post appeared first on AR Insider.

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The XR Week Peek (2023.06.20): Samsung to change its XR plans, Upload made a cool showcase, and more!

The Ghost Howls

Another week, another roundup! I didn’t forget my promise of a big article about the Vision Pro, I just had to postpone it because I was too busy. But it’s coming this week, so be prepared… Top news of the week (Image by Google) Samsung may have changed its plan because of the Vision Pro announcement We just finished reporting the rumors about the Vision Pro and we start now reporting the rumors about the next big headset , the XR device that Samsung is designing together with Google and Qualcom

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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VR Adventure ‘Retropolis 2’ Now in Early Access on Quest App Lab

Road to VR

Retropolis 2: Never Say Goodbye is the next in the Retropolis miniseries, offering up more extendo-arm puzzling and neo-noir narrative goodness. The first episode is now available in early access on Quest and Oculus PC. Much like the original The Secret of Retropolis (2021), Retropolis 2 is said to combine classic point-and-click adventuring with immersive cinematography.

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More Trending

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Meta to Reduce Quest’s Minimum Age Restriction to 10 Years

Road to VR

Meta announced it’s reducing age requirements for Quest users, bringing the previous 13+ minimum down to 10+. The company says the policy change will come alongside new parent-managed accounts for Quest 2 and the upcoming Quest 3, which the company says will help keep preteens safe. As anyone who has dipped their toes into social VR apps such as Rec Room or VRChat can probably attest, young kids are broadly already using VR headsets.

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UPDATED: Your Guide to SL20B— Second Life Celebrates Its 20th Birthday with Sixty Sims, June 22nd-July 11th, 2023!

Ryan Schultz

Pioneering virtual world Second Life will celebrate its 20th anniversary with events running from June 22nd to July 11th, 2023, spanning a mind-boggling sixty sims! The theme this year is Our Fantastic Future. Twenty-four of those sims have been set aside for the biggest-ever Shop and Hop event. You can’t get in yet, but you can already get an idea of the futuristic design in these thumbnail images used in the Second Life Destination Guide entries for the SL20B Shop and Hop sims : As in pr

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Steam Next Fest Returns With Fresh PC VR Demos

Upload VR

Steam Next Fest kicks off a new celebration this week featuring over 30 PC VR demos. Steam Next Fest highlights upcoming games through various demos for the second time in 2023, following its last appearance in February. Encompassing all forms of PC gaming with nearly 1300 demos, there are 33 options available specifically for SteamVR. Most games don’t have a confirmed release date beyond “coming soon” or later this year, and there are a few noticeable highlights.

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`Exploring Other-Worldly Adventures with Demo Akuro!`

VRGames

In this week’s Between Realities VR Podcast, the show welcomed Demo Akuro, Creative Director at LIV Productions. In their chat, Demo discussed a variety of topics ranging from managing to elevate the quality of gameplay footage for VR game trailers and his background in the virtual reality space.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Xbox Game Studios Head Thinks VR/AR Audience Is 'Not Quite There Yet'

Upload VR

Don't expect an Xbox headset anytime soon, as Xbox Game Studios head Matt Booty says he's waiting for a bigger audience in AR and VR. Between PSVR 2 and recent announcements for both Meta Quest 3 and Apple Vision Pro , it was perhaps inevitable that the Xbox VR question would appear once again. Asked by the Hollywood Reporter about expanding into AR and VR gaming, Booty suggested Xbox games need 10 million players to be considered successful, and he believes the audience is "not quite there yet"

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The Benefits of Web Augmented Reality in Addressing Machine Downtime Challenges 

AUGray

Web Augmented Reality (WebAR) has gained significant attention in recent years for its potential to revolutionize various industries, including manufacturing and maintenance. When it comes to addressing machine downtime challenges, WebAR offers several benefits that can help streamline maintenance processes, improve efficiency, and minimize costly downtime.

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Wanderer: The Fragments of Fate Remake Rewrites History Next Year

Upload VR

Wanderer: The Fragments of Fate reimagines this time travel adventure for PC VR and PSVR 2 next year, and a Quest 2 version could follow. A surprise remake of 2022's Wanderer by Mighty Eyes, The Fragments of Fate was announced alongside PSVR 2 versions of The 7th Guest , Pixel Ripped 1995 and new game Tiger Blade. The original game offered escape room-style puzzles as you travel through different time periods and, for this remake, The Fragments of Fate promises a visual overhaul and new ways to

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Avoiding Machine Downtime through Proactive Maintenance in Machinery Manufacturing

AUGray

Introduction: In the fast-paced world of machinery manufacturing, minimizing machine downtime is crucial for maintaining productivity and ensuring efficient operations. Downtime not only leads to lost production and revenue but also disrupts supply chains and customer satisfaction. In this blog, we will explore the concept of proactive maintenance and how it can help prevent machine downtime.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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UploadVR Summer Showcase 2023 Recap

Upload VR

The UploadVR Summer Showcase drew in thousands of viewers across our own site and IGN, with more than 60 videos spotlighting new and future VR and mixed reality content from indies and large studios alike. In case you missed it, here's a summary of some of the biggest announcements included in the event: Showcase Humble Bundle First off, we surprised our audience with the UploadVR Summer Showcase Humble Bundle which offers a huge discount on some incredible PC VR games.

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The Impact of Employee Training on Machinery Manufacturing Operations

AUGray

Employee training plays a pivotal role in machinery manufacturing operations, ensuring that the workforce possesses the necessary skills and knowledge to operate complex machinery effectively and safely. With the advent of extended reality (XR) technologies, such as virtual reality (VR) and augmented reality (AR), training programs have been revolutionized, providing immersive and interactive experiences for employees.

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VR Shooter ‘The Burst’ Shows off High-flying Parkour & Rapid Shooting Action

Road to VR

The Burst is an upcoming high-speed shooter that seems to pack in a ton of our favorite VR-native stuff: Spider-Man-style swinging, fast-paced movement, and weapon juggling galore. Under development by GoRapid Studio , The Burst is a single-player shooter that looks to combine stuff like wall-running and rail-surfing as you swing around the game’s enemy-filled, interactive environments.

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Improving Profitability in Machinery Manufacturing through Cost Reduction

AUGray

Introduction In the machinery manufacturing industry, improving profitability is a constant goal. One effective strategy to achieve this is through cost reduction initiatives. With the emergence of extended reality (XR) technologies, such as virtual reality (VR) and augmented reality (AR), manufacturers can leverage these tools to streamline operations, optimize processes, and ultimately reduce costs.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Preventing Machine Downtime through Improved Maintenance Practices in Machinery Manufacturing

AUGray

Machine downtime is a significant concern in the machinery manufacturing industry as it leads to reduced productivity, increased costs, and customer dissatisfaction. One effective approach to minimize downtime is through improved maintenance practices. With the emergence of extended reality (XR) technologies, such as virtual reality (VR) and augmented reality (AR), manufacturers can revolutionize their maintenance processes.