Wed.Mar 27, 2024

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Will Vision Pro Be a Brand Marketing Vessel?

AR Insider

Despite the chorus of punditry on Apple Vision Pro, its real fate lies in an x-factor: What the market will bear. But until brands and enterprises vote with their wallets, we can look to survey data to take their temperature. This post appeared first on AR Insider.

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Apple Announces WWDC 2024 with Plans to Highlight “visionOS advancements”

Road to VR

Apple finally revealed when its Worldwide Developer Conference (WWDC) is happening this summer, and the company says it’s also slated to highlight some “advancements” on Vision Pro’s operating system, visionOS. Coming June 10th – 14th, WWDC is set to feature updates to visionOS in addition to the regular deluge of stuff for iOS, iPadOS, macOS, watchOS, and tvOS.

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3rd Rock, OpenSim’s second-oldest grid, is shutting down

Hypergrid Business

HG Safari at the JFK Dallas build on 3rd Rock Grid. (Image courtesy HG Safari.) 3rd Rock Grid , the second-oldest grid in OpenSim, will be shutting down soon. “We have to shut down the grid due to a few circumstances that have technical consequences, making it impossible to further manage the grid,” said 3rd Rock Grid board member Florin Spanachi, who is also known as Eldovar Lamilton in-world.

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Heavy Metal Rhythm Shooter ‘Metal: Hellsinger’ is Coming to Major VR Headsets This Year

Road to VR

Popular rhythm shooter Metal: Hellsinger (2022) is getting a VR version, bringing its frenetic action and metal-heavy soundtrack to all major VR headsets this year. Games publisher Funcom and original developer The Outsiders announced that Metal: Hellsinger VR is being developed from the ground-up in collaboration with Lab42 Games, a Sumo Digital studio since 2020.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Zuckerberg’s VR Vision: Will Rejecting Google’s Android XR Cost Meta in the Long Run?

Hypergrid Business

(Image by Maria Korolov via Adobe Firefly.) Could Mark Zuckerberg’s lust-driven quest to own VR, AR and mixed reality end up costing Meta at the end of the day? That’s a question being posed after The Information reported recently that Google had approached Meta partner with its new software platform — Google Android XR — that is being developed for virtual reality.

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How to use AI to write an opinion column

Hypergrid Business

(Image by Maria Korolov via Adobe Firefly.) So. You have some thoughts about where OpenSim is going. Or there’s a cool new fashion designer in OpenSim you want to tell people about. Or there’s a feature you’d really like to see implemented. You’ve been thinking for a while about writing it up and sending it to Hypergrid Business to be published, but writing is just so much work!

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Spatialify for iPhone 15 Pro Can Now Capture HDR 'Spatial Videos' At 1080p 60fps Or 4K 30fps

Upload VR

The Spatialify app for iPhone 15 Pro can now record 3D 'spatial videos' with HDR at 1080p 60fps or 4K 30fps. Spatial Video is Apple's term for stereoscopic 3D video on its devices. Currently, only Apple Vision Pro and the two iPhone 15 Pro models can record spatial videos. These 3D videos are saved in the Apple HEVC Stereo Video Profile format, an implementation of MV-HEVC that only Apple Vision Pro can play back natively.

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GDDR7 Approaches: Samsung Lists GDDR7 Memory Chips on Its Product Catalog

Anand Tech

Now that JEDEC has published specification of GDDR7 memory , memory manufacturers are beginning to announce their initial products. The first out of the gate for this generation is Samsung, which has has quietly added its GDDR7 products to its official product catalog. For now, Samsung lists two GDDR7 devices on its website: 16 Gbit chips rated for an up to 28 GT/s data transfer rate and a faster version running at up to 32 GT/s data transfer rate (which is in line with initial parts that Samsun

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Oculus To Meta: 10 Years Of Mark Zuckerberg's Quest For VR

Upload VR

On March 25, 2014 the world learned Mark Zuckerberg purchased Oculus VR for over $2 billion. Kids who weren't born when he made that decision can now wear , with parental controls, a $500 wireless all-in-one headset with markerless inside-out tracking, precise 6DoF controllers, hand tracking, and mixed reality. A lot has happened in the decade to get us here.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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Snapchat Introduces Sponsored AR Filters for Advertisers

XR Today - Augmented Reality tag

Snapchat has launched Sponsored AR Filters, enabling brands to place adverts in the post-capture Filter Carousel. XR in Telecoms and Media Case Study: Verizon and Snapchat Snapchat Still a Good Marketing Tool, Says Partner Exec Estée Lauder Launches Snapchat AR Makeup Try-On The new augmented reality (AR) advertising expands the reach for brands beyond the pre-capture Lens Carousel, leveraging the potential of the five billion Snaps created every day.

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Metal: Hellsinger VR Adapts The Rhythm Shooter This Year On Quest, Steam & PSVR 2

Upload VR

Metal: Hellsinger VR brings the flatscreen rhythm shooter to Quest, Steam & PSVR 2 later this year. Developed by The Outsiders, Metal: Hellsinger previously appeared on flatscreen platforms in 2022 and has now been "reimagined from the ground up for VR" in collaboration with Lab42 Games. Playing as a half-demon called the Unknown, this tale of revenge sees you moving, dashing, slashing, and shooting demons to the rhythmic beat as you journey through the eight hells.

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EON Reality Launches Immersive XR Education and Training Platform in Mauritius

EON Reality

Empowering Mauritian Learning and Professional Development with Next-Gen XR Technologies Port Louis, Mauritius – [Insert Date]: EON Reality, the global leader in Augmented and Virtual Reality-based knowledge and skills transfer for industry and education, announces its official launch in Mauritius. This expansion marks a significant milestone in bringing state-of-the-art experiential learning and training solutions to the island’s academic institutions and businesses.

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RAGER Demo Brings Rhythm Melee Combat To Quest App Lab

Upload VR

RAGER is a new melee combat VR rhythm game with a free demo on Quest App Lab. Developed by Insane Prey, RAGER seeks to "test your skills and reflexes" as you fend off cyborgs from all directions. Offering multiple weapons like a sword, mace, claws, hammer, axe and more, this requires timing your attacks, blocks and dodging in line with the music's rhythm.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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Project Informatica Srl Embarks on a New Era of Digital Transformation with EON Reality

EON Reality

Innovation Unleashed: Project Informatica Srl Advances Towards the Future with Revolutionary XR and AI Solutions IRVINE, CA – March 27, 2024 – EON Reality, a leader in augmented and virtual reality-based knowledge transfer for businesses and educators, announces a pioneering partnership with Project Informatica Srl. This collaboration marks a significant step for Project Informatica Srl as it integrates EON Reality’s advanced EON-XR and EON-AI technologies into its IT infrastructure to enh

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Tencent Involved in Apple Vision Pro’s China Launch – Reports

XR Today - Mixed Reality tag

Tencent is reportedly providing the Apple Vision Pro a much-needed bridge to the Chinese market by making some of its most popular apps available on the device. The Information, which was tipped off by someone “with direct knowledge of the decision”, believes that while the headset’s recent debut in US stores has enjoyed the support of Disney and others in the US, marketing the Apple Vision Pro would have been a struggle without the support of one of China’s leading technology companies.

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Kuwait University Transforms Education Landscape with EON Reality’s Cutting-Edge XR and AI Solutions

EON Reality

A Quantum Leap in Learning: Kuwait University Integrates Advanced Technologies to Cultivate an Immersive Educational Environment IRVINE, CA – March 27, 2024 – EON Reality, the world’s leading provider of virtual and augmented reality-based knowledge transfer for education and industry, is delighted to announce its strategic partnership with Kuwait University.

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Anarchitects Hands-On: Creatively Chaotic VR Multiplayer Sandbox

Upload VR

Free-to-play VR/MR multiplayer sandbox Anarchitects has enjoyably chaotic potential. Read on for our full impressions. Squido Studio made little secret of its inspirations when it announced Anarchitects last month. Reminiscent of Roblox's approach to user-generated content (UGC) with the creative freedom of Garry's Mod, it's not what I expected from the team following its 2023 VR platformer, No More Rainbows.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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EON Reality Expands its Rollout in Mozambique Targeting National-Rollout with 10,000 Tailored Courses with the Launch of Spatial AI Center and EON AI Autonomous Agents

EON Reality

EON Reality’s XR and AI Revolutionize Education in Mozambique IRVINE, CA – March 27, 2024 – EON Reality, the global leader in Virtual and Augmented Reality-based knowledge and skills transfer for industry and education, unveils its groundbreaking initiative to launch the first-ever Spatial AI Center in Mozambique, aiming to revolutionize the educational landscape and foster an ecosystem of technological innovation across the nation.

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The ‘Hidden Figures’ Of Spatial Computing

Cathy Hackl

Let's not wait for 70 years to pass to celebrate some of the women who have helped kick off this new era of spatial computing.

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