AR Insider

FEBRUARY 1, 2021

This week, we look at tech stocks, Quest 2’s continued rise, Google’s VR sunsetting, and horsing around with Snapchat See the full roundup below. What is up with Google and XR? Of course, for long term success, there has to be a source of recurring revenue, which leads us to this next story.

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Google Oculus Magic Leap Data Glove 252

The Ghost Howls

DECEMBER 9, 2019

Image by Magic Leap). Magic Leap may be in trouble, but its CEO remains confident. Some weeks ago, I’ve reported of rumors about Magic Leap being in big trouble and having assigned all its patents as collateral to bank JP Morgan, probably because it is looking for a loan or to raise a round E.

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Magic Leap AR Virtual Reality Augmented Reality 209

The Ghost Howls

AUGUST 28, 2023

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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Samsung Google Magic Leap Microsoft 314

The Ghost Howls

JANUARY 2, 2019

Magic Leap. Me, wearing a Magic Leap One. The most important news has been for sure the launch of the Magic Leap One. Rear view of the Magic Leap One. Magic Leap. Magic Leap will work a lot in trying to have new compelling experiences on its marketplace.

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Augmented Reality Magic Leap Leap Motion AR 396

The Ghost Howls

JUNE 29, 2020

Google is going to buy North. A report says tha t Alphabet, the company behind Google, is in the last stages of the acquisition of North, the Canadian startup that makes the Focals smartglasses. Google adds depth APIs to ARCore. Take your course on Unity now! (Image by North). Apple adds spatial audio to AirPods.

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Google Oculus AR Unity 420

The Ghost Howls

MAY 6, 2024

But this should surprise no one: all the previous expensive AR/MR headsets that have been initially targeted at consumers, like Magic Leap or HoloLens, ended up being used mostly in enterprise sectors. So the fact that Apple is targeting the B2B market makes absolutely sense because $3500 is a price that is too high for average people.

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Apple Unity Magic Leap Ukraine 329

The Ghost Howls

JANUARY 24, 2022

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Header image by Google). What about yours?

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Microsoft Google AR Virtual World 316

Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There’s only so much “we know something you don’t know” you can take before it starts to become annoying, but Magic Leap simply would not take a hint.

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Magic Leap AR Augmented Reality New York 271

The Ghost Howls

OCTOBER 18, 2018

Of course the other ones are pretty cool and pretty inherent to AR and VR, too (for instance all the talks about graphics can be useful also for the graphics of XR applications, of course). And of course, my will is to report you all that I’ve learned there and also to give you awesome interviews. More details.

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Conference Magic Leap Virtual Reality Italy 273

The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Magic Leap Augmented Reality AR Florida 171

ARPost

FEBRUARY 27, 2023

Day Two Day two only has one proper keynote scheduled, this time with Magic Leap. Last year, the company’s Head of Product Management, Jade Meskill, took the stage to talk about the Magic Leap 2 and “augmented enterprise.” Of course, that’s only a sliver of the total exhibitors.

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Magic Leap Haptic AR New York 327

ARPost

JULY 31, 2019

There is now a growing market including Magic Leap , Epson, Nreal , ThirdEye , and now Norm. Magic Leap has some entertainment experiences, but the price and size make them more of a tool. Shortly after that, Google stopped their Google Glass,” said Sun. “We So, where do Norm AR glasses fit in?

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Augmented Reality Magic Leap Florida Course 287

Road to VR

JUNE 22, 2023

It had a compelling reason to exist, which is why Microsoft directly competed against iPod Touch over the course of three device generations before eventually giving up the goat in 2011 and discontinuing the third-gen Zune. Azure Cloud Platform competes alongside AWS and Google Cloud. Breaking the Zune Curse?

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Strategy Microsoft Magic Leap Apple 304

The Ghost Howls

JANUARY 23, 2020

Regarding big brands, I expect Apple and Facebook still to wait a bit before releasing something, while Magic Leap will have to make its move to come out from the quicksands. My duck-face while wearing Magic Leap One glasses. The company to keep an eye on is Magic Leap. Magic Leap should be very careful.

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Augmented Reality Magic Leap AR Technology 384

AR Insider

DECEMBER 9, 2019

— Magic Leap, the top-funded company, raised $280 million compared to $1.25 — There were some high-profile flameouts in 2019, including Meta, ODG and Daqri, while others exited below previous funding totals (a veritable down-round), including Leap Motion. 1 — Magic Leap ($280 Million & counting).

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AR Magic Leap Data Leap Motion 195

Road to VR

FEBRUARY 10, 2022

Making an AR headset accessible enough for consumers is a vastly different challenge to producing higher cost enterprise headsets— just ask Magic Leap. If true, it would represent a significant change of course for the HoloLens product line. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft.

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Microsoft AR Samsung Magic Leap 261

The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Magic Leap will meet its fate.

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Augmented Reality Magic Leap AR Apple 477

ARPost

MAY 12, 2022

Of course, companies don’t need to have a keynote to say something interesting. Magic Leap. Of course, we don’t know yet exactly what the announcement will be, but later the same day Pearlman and Sherman are joined by Ferhan Ozkan of XR Bootcamp to talk about “How to Build Strategic XR Talent Pipelines,” so we can guess.

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Unity Groups Magic Leap AR 388

XR Today - Virtual Reality

MAY 29, 2023

Companies such as Varjo, Magic Leap, Meta, Pico, and HTC VIVE rely on AI to assist in foveated rendering. Conclusion Concluding, companies like Microsoft, Google, Meta, and many others have integrated ChatGPT 3.5 Doing so allows instructors to create agile, adaptive courses for learners with key analytics.

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Virtual Reality Tourism Magic Leap Retail 216

ARPost

JUNE 4, 2020

Brands like Bosch, Nreal, 0glasses, and Am Glass by Pacific Future joined Magic Leap, Vuzix, Microsoft HoloLens, and Epson Moverio this year, delivering a new way to experience 2D and 3D content and features. But of course, this seamless digital commerce experience comes with new issues for e-commerce managers to work out.

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Augmented Reality Magic Leap Retail AR 461

The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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Data Technology Magic Leap Kansas City 331

The Ghost Howls

MAY 30, 2022

Of course, this option is hidden from all of us, so probably the secret user is a beta-tester of this functionality that leaked it. Image by Magic Leap). Magic Leap has sold units of its first device for $550. Google Imagen is an impressive AI system able to create images just from text descriptions.

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Magic Leap Virtual World Ukraine Augmented Reality 300

Upload VR

APRIL 26, 2024

LCoS isn't a new technology, it has been used in movie projectors since the 90s as well as in AR products like HoloLens 1 and Magic Leap 2. Of course, it's possible this plan has changed in the months since the report. Ma reported that the goal is to ship this AR glasses product around 2027.

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Hardware AR Oculus Magic Leap 144

Road to VR

JUNE 7, 2022

By comparison similar devices like HoloLens 2 and Magic Leap tend to have hazy color inconsistency which often shows a faint rainbow haze from one side of the view to the other. You can of course offload the compute and battery into a tethered ‘puck’ design, but this significantly reduces the consumer appeal.

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AR Magic Leap Apple Course 353

The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. What is even more interesting is that this device will be built in partnership with Google and Qualcomm.

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Samsung Google Ukraine Sony 290

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. Google and Samsung Prototype of the Samsung XR headset. At least in the first year.

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Apple Samsung Eye Tracking Google 399

The Ghost Howls

MARCH 23, 2020

I’ve used Google search to find all the pages with references to Del Mar in the Oculus website, and all the docs are identical to the previous versions. Of course, I also expect full fingers tracking. Google will delay the release of Chrome 81 , the one that should have included WebAR. Yes, Android, Google.

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Oculus Magic Leap AR Augmented Reality 204

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?

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Magic Leap AR Microsoft Apple 156

The Ghost Howls

JULY 29, 2019

The idea of Leap Motion is going against the current trend of augmented reality glasses, that is mostly based on expensive devices that have closed ecosystems (e.g. HoloLens or Magic Leap One ), but to create a headset that is: Affordable; Completely open, both from a software and hardware standpoint. On the downtown 3 train.

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Leap Motion AR How To Augmented Reality 385

The Ghost Howls

MAY 13, 2020

Spatial works from the smartphone to the Magic Leap One. It is compatible with: Microsoft HoloLens Oculus Quest Magic Leap One PC VR headsets PC/Mac/smartphone/whatever through the web portal. The 3D model interaction is, of course, suitable for companies that want remote teams to talk about prototyping and design.

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Magic Leap Video Software Course 246

XR Today - Mixed Reality tag

JANUARY 23, 2024

SPIE achieves this via a series of seminars, technical conferences, an exhibition floor, and a series of courses the event holders run alongside the primary conference date. Many XR industry giants, such as Google, Magic Leap, and Meta Reality Labs, are poised to appear at the event.

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San Francisco Conference Magic Leap Industry 82

The Ghost Howls

FEBRUARY 4, 2022

And of course, if Apple releases something, it will create a tsunami in the whole ecosystem. Apple is constantly improving its ARKit solution, adding always more features, and also Google is (slowly) updating ARCore. Magic Leap 2 is going to launch this year. Tech convergence in general. Standalone headsets.

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Augmented Reality AR Trends Microsoft 520

Road to VR

FEBRUARY 19, 2018

Image courtesy Google. Google Glass. The hope of course is that AR Headsets will eventually shrink enough to be rightfully called AR glasses, but in the meantime, don’t let anyone try to sell you “AR glasses” which are really just smartglasses. Magic Leap One. What Are Smartglasses? Intel Vaunt.

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AR Augmented Reality Google Magic Leap 243

The Ghost Howls

FEBRUARY 17, 2020

More info (Use Google Translate). Magic Leap plans dev days and dev programs. We all know that Magic Leap is in big trouble, and it seems that one of the paths it is trying to follow to exit the quicksands is trying to get more developers onboard. Google Chrome now supports WebAR. News worth a mention.

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Magic Leap San Francisco AR Sony 212

The Ghost Howls

MAY 9, 2019

I got immediately hyped about this: we are all dreaming about AR glasses like Magic Leap or HoloLens 2 , but what if the future was made of AR contact lenses? Me doing a duck face with a pair of Magic Leap on. Of course, you can look through. What is the current status of the project?

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AR Magic Leap Augmented Reality France 398

The Ghost Howls

MARCH 26, 2018

And once you decide to sell a premium product, of course, the price becomes super-high and unaffordable for all normal people. Of course, indies won’t be super-happy of this decision, but unluckily this is how business works. Magic Leap releases its SDK. Oculus Go showcased. The Oculus Go (Image by Oculus).

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AR Magic Leap Oculus Virtual Reality 162

The Ghost Howls

MAY 27, 2021

Of course there is porn for it, this is the rule 34 of the internet! And that’s why I love being here, of course. Of course I know all of this, because, well, a friend told me. For instance, this is the forecast of the analysts for the Google Glass adoption in 2013, that I used for a business plan.

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360 Video Apple AR Video 532