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Apple Acquires AR Firm Mira after WWDC Vision Pro Debut

XR Today - Augmented Reality tag

Apple told The Verge in a statement: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.” Additionally, the two firms have squared off over advert revenues, where Apple restricted Meta’s access to cookies needed to generate advertising funds.

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The XR Week Peek (2021.12.21): Google is building an AR OS, Nike acquires RTFKT, and more!

The Ghost Howls

Then the slide also shows weird notes like one that claims that “Zuck has said 10M Quests have been sold”, when actually Zuck never said that, it has been Qualcomm, who later also withdrew from this statement. So we are not sure that Quest 2 has actually sold more than Xbox. In the end, the mystery around Quest Day was solved.

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Talking AI and Future of Work in XR — In a Truck — with Timoni West and Cole Crawford

XR for Business Podcast

I talked with this example of your walking down the street, and you start smelling cookies and coffee and it gets stronger, stronger because you’re getting close to a Starbucks. Timoni: Or it hides it so I don’t have to eat the cookies. This is a very strange statement. Alan: Exactly. Cole: Very.

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Talking AI and Future of Work in XR — In a Truck — with Timoni West and Cole Crawford

XR for Business Podcast

I talked with this example of your walking down the street, and you start smelling cookies and coffee and it gets stronger, stronger because you’re getting close to a Starbucks. Timoni: Or it hides it so I don’t have to eat the cookies. This is a very strange statement. Alan: Exactly. Cole: Very.

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Talking AI and Future of Work in XR -- In a Truck -- with Timoni West and Cole Crawford

XR for Business Podcast

I talked with this example of your walking down the street, and you start smelling cookies and coffee and it gets stronger, stronger because you're getting close to a Starbucks. Timoni: Or it hides it so I don't have to eat the cookies. This is a very strange statement. Alan: Exactly. Timoni: Let me give you an example.

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