XR Today - Augmented Reality tag

OCTOBER 27, 2023

Magic Leap announced it had appointed Ross Rosenberg, Incoming CEO , as its company Chief Executive on Wednesday, with the newly-appointed executive stepping into his role on 1 November. He will also help Magic Leap support the sector amid the challenges and goals of the Plantation, Florida-based firm’s operations and customers.

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The Ghost Howls

MARCH 16, 2020

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The AR startup is in big troubles : after having overhyped its device for years and having collected billions of investments, it just delivered a HoloLens clone.

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Road to VR

MARCH 19, 2018

Today Magic Leap has launched the Lumin SDK, the toolkit which allows developers to build AR experiences for Lumin OS, the operating system that powers the Magic Leap One headset. SEE ALSO Magic Leap Finally Unveils its First AR Product 'Magic Leap One', Shipping Starts in 2018.

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Next Reality AR

MARCH 5, 2020

Seuss's creations are continuing to maintain relevance with today's youth via augmented reality, just as the Sesame Street Yourself app reintroduced its classic characters to children with AR.

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Road to VR

JULY 11, 2018

Today during Magic Leap’s developer livestream the company offered the first details on the compute hardware that’s built into the device, confirming that an NVIDIA CPU/GPU module, and also showed a brief developer sample demonstrating world meshing and gesture input.

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XR Today - Augmented Reality tag

MAY 22, 2023

Meta Platforms is set to ink a massive partnership with augmented reality (AR) firm Magic Leap, the Financial Times reported on Sunday. The new deal aims to share intellectual property licencing and contract manufacturing to create AR-based solutions. Meta and Magic Leap: Partners in Real-Time?

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The Ghost Howls

AUGUST 10, 2018

There is all this hype for Magic Leap in these days, but so few people can try it, because it costs too much and ships only in selected regions. I wanted to make the Magic Leap experience available to more people, that’s why I’ve made a Magic Leap One emulator for the Vive Focus. Well, sort of.

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XR Today - Augmented Reality tag

MAY 11, 2023

Google has unveiled its Geospatial Creator for Unity platform, allowing developers to preview 3D assets via the Unity Editor. Additionally, people can develop augmented reality (AR) experiences with the platform’s 3D viewing function. How Does Google’s Geospatial Creator for Unity Work?

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XR Today - Augmented Reality tag

MAY 9, 2023

Augmented reality (AR) wayfinding firm ARway, recently announced it would partner with Magic Leap to integrate its solution on the latter’s headsets. Magic Leap 2 devices will also allow ARway to leverage its eye tracking, spatial audio, and six degrees of flight (6DoF) for greater interactivity with creative content.

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XR Today - Big XR News tag

JULY 18, 2022

The extended reality (XR) industry unveiled news on multiple fronts, from shocking shakeups to big reveals in virtual, augmented, and mixed reality (VR/AR/MR) hardware and software. ” Magic Leap 2 to Release on Sept 30th. Unity To Boost Advert ROI with IronSource Debut.

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Road to VR

AUGUST 24, 2023

Microsoft, Qualcomm and Magic Leap announced a partnership to “guide the evolution” of the Mixed Reality Toolkit (MRTK), a cross-platform AR/VR development framework which has now gone open-source. The committee says more devices are “coming soon,” one of which will likely be the Magic Leap 2 AR headset.

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The Ghost Howls

MARCH 23, 2018

At GDC 2018 Magic Leap has announced the release of the Lumin SDK , that is the tools that we should use to develop for this AR glass. and I discovered that the SDK contains a fancy emulator so that you can start exploring Magic Leap development even if you don’t have a device. Unity has to be discarded.

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Next Reality AR

AUGUST 28, 2018

Less than 20 days after the launch of Magic Leap One, Mapbox has jumped at the chance to provide its map services to Magic Leap developers through its Maps SDK for Unity. The mixed reality headset allows for a more emersive [sic] experience than any other device we've.

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Next Reality AR

NOVEMBER 15, 2018

conference to its YouTube channel, Magic Leap also launched a new video series for developers called Spacebar. The new series consists of interviews with developers regarding their insights, experiences, and recommendations for developing with the Magic Leap One.

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Next Reality AR

JUNE 22, 2018

During its presentation at Unite Berlin, Magic Leap gave attendees a crash course in developing experiences for Magic Leap One (ML1), we found out quite a bit more about how the device works and what we can expect to experience with the device. Here's what we learned.

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Next Reality AR

MARCH 19, 2019

Visitors to the Unity booth at the Game Developers Conference in San Francisco will get a special augmented reality treat courtesy of Magic Leap and Weta Workshop. The Unity booth will be the exclusive site of first looks at the multiplayer experience.

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Next Reality AR

JUNE 21, 2018

Magic Leap just did something it didn't do during its recent Twitch hardware demo: actually show us some new demo footage of what augmented reality really looks like through the Magic Leap One.

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The Ghost Howls

NOVEMBER 17, 2019

Image by Magic Leap). Is Magic Leap in trouble? The Magic Leap could become a tragic leap , using some words from Palmer Luckey. Sales are not going good, and apart from many app releases (like the latest Spotify AR app), the ecosystem seems always the same in the last year and a half.

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The Ghost Howls

SEPTEMBER 7, 2019

The nReal glasses are one of the most interesting AR gadgets of this year. They have been revealed at CES , and I have personally tried them in Beijing some months ago, and in my review , I hig h lighted how they are not only very light and trendy, but they can also provide very bright holograms.

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Road to VR

JULY 23, 2021

Facebook announced today that an upcoming update to the Quest development SDK will include experimental support for a Passthrough API which will allow Unity developers to build AR experiences and features into apps on Quest 2.

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ARPost

APRIL 17, 2023

After the COVID-19 pandemic made most event organizers cancel their live AR/VR events or host them virtually, in the past year more and more live events are making a comeback. Even the immersive industry needs a real-life environment to discover gadgets and try AR/VR content.

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XR Today - Virtual Reality

OCTOBER 5, 2022

In the AEC environment, XR solutions are quickly becoming a critical part of the modern workflow. AR and MR solutions can make it easier to show projects to clients, giving them an insight into what a finished result might look like. There are even tools available with built-in hand and eye tracking. Magic Leap.

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ARPost

DECEMBER 30, 2022

From top XR trends and must-have skills for an AR/VR career, to XR hardware reviews, to the potential of the metaverse in various industries, to discussing why we’re not all wearing AR/VR headsets, these are the 22 stories ARPost readers clicked on the most this year. Hands-On Review: AI and AR Art Instruction App Cupixel.

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ARPost

JUNE 2, 2023

AWE Day Two Keynotes Day One kickstarted the keynotes, but AWE Day Two saw exciting presentations and announcements from Magic Leap and Niantic. “The small team at Magic Leap has made something that many larger companies are still struggling to achieve.”

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XR Today - Virtual Reality

NOVEMBER 24, 2022

Shopify found viewing 3D products in AR improved conversion rates by 250%, and 42% of online shoppers say they want to use XR to make transactions online feel like shopping in-store. Magic Leap. Magic Leap has quickly emerged as one of the major market leaders in the Augmented Reality hardware environment.

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The Ghost Howls

JANUARY 2, 2019

It’s the beginning of 2019, and this means that this is that time of the year when we all make predictions for this year in AR and VR! Jokes apart, what has happened in AR in 2018… and what can you expect to happen in 2019? More or less AR in 2018 has gone as I predicted in 2017. Magic Leap.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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Upload VR

MAY 2, 2024

Apple isn't the first AR or VR company to target an expensive headset at enterprises. Magic Leap 2 , Microsoft's HoloLens 2 , and Varjo's XR-4 series all primarily focus on this segment of the market. Magic Leap 2's battery lasts notably longer, though, and both it and HoloLens 2 are more comfortable to wear.

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XR Today - Virtual Reality

JUNE 9, 2022

In the manufacturing space, mixed reality headsets and AR solutions can allow users to access the support of remote specialists wherever they are. What’s more, in endless enterprise environments, companies are using XR to improve company culture, facilitate meaningful discussions, and improve meetings. Magic Leap.

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XR Today - Mixed Reality tag

SEPTEMBER 29, 2022

John A Cunningham, Head of Government & Aerospace at Unity. John A Cunningham, Head of Government and Aerospace at Unity Technologies , delivered his keynote speech exploring the concept at the event, which gathered roughly 500 businesses, analysts, media partners, and executives at the sunny destination of Madeira Island, Portugal.

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ARPost

APRIL 13, 2020

We didn’t have to shake the tree very hard to find someone that we were excited to talk to but we couldn’t pass up the opportunity to talk with the good folks at Unity. What Is Unity? The name “ Unity ” probably sounds familiar to you. Unity is the platform that makes this world a reality. More Buzz Around Unity.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

Magic Leap and H&M. With help from Magic Leap , H&M was able to create digital twins of its clothing designs for people to interact with through a headset. Unity and Deckers. The company decided to leverage the services of RestAR and Unity to scan and render physical products in a digital environment.

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The Ghost Howls

FEBRUARY 11, 2021

These augmented reality devices are manufactured by Chinese company Realmax and are characterized by a very wide field of view. While many other AR glasses (like Nreal Light or HoloLens 2 ) have a Field Of View in the 50° ballpark, RealMax glasses have always had ones above 100° , for a more immersive augmented experience.

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Slashgear

MARCH 19, 2018

This week the folks at Magic Leap announced their first Technical Preview of their Creative Portal and SDK for their burgeoning spacial computing platform. These tools were announced to be joined by Technical Preview builds of Unreal Engine 4 and Unity tools for developers to connect with the Magic Leap platform.

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Road to VR

MARCH 23, 2020

Greg Madison, a UX designer at Unity and fellow indoorsman, opened up his playspace a bit by turning his apartment into a VR game platform, something he hopes to share soon with others. Enter his ‘Gamefied Real Estate’ project. Madison says his Oculus Quest app will soon be available via the SideQuest distribution platform.

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XR Today - Mixed Reality tag

DECEMBER 6, 2022

Dave Rhodes, Senior Vice President and General Manager of Digital Twins for Unity , delivered a keynote speech at the massive immersive tech event on Monday morning. These entities leveraged real-time 3D (RT3D) content, with Unity leading the industry as a RT3D content creation platform. PHOTO: XR Today.

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The Ghost Howls

FEBRUARY 16, 2022

Here you are my experience with them! Tilt Five is a startup working on eponymous AR glasses that are focused on board games. It has been founded by Jeri Ellsworth , a former Valve employee that worked directly with Michael Abrash in the lab that was experimenting with AR and VR before Oculus was even a thing.

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