Hypergrid Business

SEPTEMBER 20, 2019

By comparison, only 24 percent are reporting strong growth for consumer virtual reality, and only 31 percent say the same for consumer augmented reality and mixed reality technology, according to a survey of hundreds of businesses released this month by VR Intelligence. Image courtesy VR Intelligence.). Image courtesy VR Intelligence.).

Survey 82

Survey San Francisco Augmented Reality Virtual Reality 82

XR Today - Augmented Reality tag

JULY 4, 2023

A survey conducted by StreetBees found that 5 0 percent of questioned individuals aware of the Vision Pro are excited about the device. Moreover, of those StreetBees questioned, 40 percent do not intend to purchase Apple’s device. However, only 27 percent intend to buy it. It is unclear how long these challenges will last.

Apple 80

Apple South Korea China AR 80

Mashable VR

MAY 11, 2022

Stop me if you've heard this one before: Apple will finally start shipping its iPhone with a USB-C instead of Apple's proprietary Lightning port next year. The news comes from typically reliable Apple analyst Ming-Chi Kuo, who tweeted about it on Wednesday. Tweet may have been deleted. "My

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Apple Survey Europe Hardware 84

AR Insider

AUGUST 26, 2021

But spending shares will shift over time as consumer AR adoption gains ground in later years – partly accelerated by Apple’s projected market entrance. Moreover, its V1 design target will be style and wearability versus graphical immersiveness; and its appeal will lie in elegant integration with other Apple hardware and wearables.

AR 431

AR San Francisco Wearables Apple 431

Digital Trends

MARCH 7, 2022

As per a SellCell survey, 40 percent of existing iPhone users are willing to buy the iPhone SE 2022 owing to its low-asking price, compact size, and 5G upgrade.

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Survey Apple 52

XR Today - Augmented Reality tag

JULY 6, 2023

Today, Chinese AR smart glasses manufacturer Xreal debuted Apple Macbook integration for its Nebula operating system (OS), significantly improving productivity opportunities for the firm’s Air and Light product lineup. Compatible with Intel and Apple platforms, we encourage all MacBook users to give it a go.

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Apple Immersion AR Hardware 83

Mashable VR

MARCH 8, 2022

Apple held a Spring product event Tuesday, which also happened to be International Women's Day (IWD). Apple CEO Tim Cook marked the occasion with a tweet honoring "women who are charting the course for a more equitable future," while Apple also featured all female developers in a promotional video for its new M1 Ultra processor.

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Apple Survey Video Course 82

AR Insider

AUGUST 20, 2020

In a recent SYKES’ survey of 3,000 adults,11 percent report using touchless payments like PayPal, Apple Pay or Venmo for the first time in the last five months. More importantly, the survey indicates sustained adoption of touchless tech and transactions.

AR 507

AR Retail Survey Trends 507

Hypergrid Business

JUNE 26, 2023

New research reports and surveys released this month show that interest in virtual and augmented reality is continuing to drop. The survey didn’t ask if they did those things on a regular basis, or tried them once and stopped. According to a YouGov survey , 45 percent of J. (Image by Maria Korolov via Midjourney.)

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Data Survey Real Estate Augmented Reality 100

XR Today - Big XR News tag

JULY 7, 2023

That innovation still exists, of course, although, following a slow first half of 2023 for the immersive industry, a breakout AWE 2023 and Apple Vision Pro announcement brought new life to the market. Moreover, Apple expressed dissatisfaction with its Sony and TSMC suppliers when it hosted WWDC 2023.

Apple 63

Apple Haptic Industry Immersion 63

XR Today - Mixed Reality tag

JUNE 30, 2023

This week, Apple dropped VisionOS, a set of XR design tools to entice immersive content creators to start designing for its upcoming headset before its release. ” Apple Launches Vision Pro SDK, but What Do Audiences Think? On the other hand, 40 percent of those questioned do not intend to purchase Apple’s device.

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Unity Apple Tools Immersion 61

AR Insider

AUGUST 7, 2020

We’re also tracking Apple and Google moves that signal AR commerce’s likely web-based orientation. But a separate set of insights flows from its survey research. In partnership with Thrive Analytics, it fields an annual survey of more than 1,000 U.S. Lastly, what verticals will be most adaptive to AR commerce?

AR 373

AR Survey Retail Trends 373

The Ghost Howls

DECEMBER 4, 2023

More info (Varjo launches XR-4 headset) More info (Varjo’s launch on Road To VR) More info (Varjo opens up waiting list for consumers) Other relevant news Quest 3 is selling well, but Quest 2 much better Quest 3 sales are not going bad, and the headset, after Black Friday , has now already 5% of the shares of devices on the SteamVR survey.

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Unity Arizona Ukraine Apple 316

AR Insider

SEPTEMBER 11, 2020

We’re also tracking Apple and Google moves that signal AR commerce’s likely web-based orientation. But a separate set of insights flows from its survey research. In partnership with Thrive Analytics, it fields an annual survey of 1,000+ U.S. As for channels, it’s a mix of social, visual search, apps and Web AR.

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Retail Survey AR Trends 302

ARPost

JULY 10, 2020

Marketers and analysts might argue that comparing these types of units to standard display advertising isn’t an apples-to-apples comparison, but we’d argue they are wrong. See Also: 63% of Advertising Creatives Struggle with AR Technology Adoption, Unity Survey Finds. How do you best utilize a platform like this?

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Google Real Estate Strategy AR 466

The Ghost Howls

MAY 10, 2021

The Epic vs Apple trial makes interesting documents come to light. The Epic vs Apple battle over Fortnite and the 30% cut on all the transactions on the Apple Store has just had its first round, and thanks to it, many secretive documents have come to light. Apple continues its investments in AR. Take the survey!

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HTC Apple AR Eye Tracking 393

AR Insider

OCTOBER 5, 2020

Admittedly, comparing a VR headset to traditional gaming consoles isn’t exactly apples-to-apples, but it’s an adjacent product class as a proxy for Quest 2’s demand signals. Of course, in any apples-to-apples comparisons to other VR headsets, Quest 2 has undercut them significantly.

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Data Apple Survey AR 265

ARVR

DECEMBER 23, 2022

That will take years due to technological and cultural hurdles, but could be accelerated by Apple’s rumored entrance. Apple could launch an entertainment-first VR device in 2023, followed in later years by AR-oriented smart glasses. The latter could make or break the AR market. We saw this with smartphones and tablets.

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Los Angeles AR Apple Survey 130

XR Today - Virtual Reality

JUNE 1, 2022

Genius also provides aspherical lenses for the PSVR 2 device, and Ming-Chi Kuo states that Genius is working with other extended reality (XR) clients, including Apple. The partnership allows workforces to conduct high-quality data surveys or digitise real-world objects and structures.

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Eye Tracking Sony Survey Unreal 179

The Ghost Howls

JULY 14, 2019

Apple has killed its AR glasses project… maybe. A piece of unexpected news has shaken the XR communities this week: according to a report on Digitimes Taiwan, Apple has abandoned its AR/VR glasses project and all the members of the team have been re-allocated in other teams. AR is still alive, Apple will still release its AR glasses.

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Apple AR Oculus Augmented Reality 167

Road to VR

SEPTEMBER 16, 2016

Apple CEO Tim Cook has stated that in his view, augmented reality and not virtual reality holds the ticket for commercial success in immersive technologies in the future. As its largest competitors trail-blaze a particular path, Apple is content to be Apple and survey the chaos and decide to do things when it’s good and ready.

Magic Leap 100

Magic Leap Apple Augmented Reality AR 100

AR Insider

JANUARY 1, 2021

Consumer AR meanwhile trails in revenue, as the technology isn’t yet stylistically viable for consumer markets – a factor that could flip with Apple’s projected market entrance. Research includes monthly narrative reports, market- sizing forecasts, consumer survey data and multimedia, all housed in a robust intelligence vault.

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AR Survey Data Study 337

AR Insider

FEBRUARY 3, 2021

In a SYKES survey of 3,000 adults, 11 percent report using touchless payments like PayPal, Apple Pay, or Venmo for the first time in 2020. 37 percent of respondents to the same survey ordered groceries online for the first time. More importantly, the survey indicates sustained adoption of touchless tech and transactions.

Technology 260

Technology Retail Survey AR 260

AR Insider

MARCH 10, 2020

Brand spending on sponsored mobile AR lenses is a bright spot, as is Apple AR glasses rumors. After covering the ‘What, When & Why’ of Apple’s AR play, what about the “here and now” AR Opportunity? This is true if counting Apple (ARkit) and Google (ARcore) compatibility. 334 Million-Strong.

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AR Apple China Survey 364

The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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Apple Unreal Hand tracking Ukraine 331

AR Insider

JULY 22, 2019

Apple has a pretty definitive market share lead so far. Its survey data also indicate that Apple is the consumer favorite, and it’s previous estimates peg Apple’s hearable market share at 60 percent. billion by 2023 (see below)* And like the above estimates, Apple will hold a market share lead with $17.9

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Data Apple Wearables Hardware 169

AR Insider

NOVEMBER 11, 2020

Consumer AR meanwhile trails in revenue, as the technology isn’t yet stylistically viable for consumer markets – a factor that could flip with Apple’s projected market entrance. Research includes monthly narrative reports, market- sizing forecasts, consumer survey data and multimedia, all housed in a robust intelligence vault.

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AR San Francisco Survey Data 298

The Ghost Howls

NOVEMBER 19, 2023

In the middle of this, of course, the Apple Vision Pro was also an iPhone moment, without forgetting Half-Life: Alyx in the mix. So let’s make a big online survey, a classic Google Form, and let’s agree on what to hype next so that we can pretend to be experts in time. 1 reason why VR is not getting into the mainstream.

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Trends Apple Technology Course 371

VRScout

JUNE 29, 2019

Simply download the app from Apple’s App store and launch when complete. A recent Gartner survey shows that 100 million consumers will move to online, as well as in-store, AR shopping experiences by 2020; it has been reported that 46 percent of retail stores plan on using AR or VR as part of their customer experience by the same year.

AR 352

AR Survey Apple Retail 352

Road to VR

DECEMBER 1, 2017

According to the just-released November figures from Steam’s Hardware & Software Survey, the HTC Vive has scraped its way back from nearly losing the majority market share of VR headsets in use on Steam last month, finally ending a months long streak of Rift marketshare gains on the platform. Participation in the survey is optional.

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Survey Hardware Software Data 205

XR Today - Mixed Reality tag

JULY 14, 2023

Kevin Miller, Chief Technology Officer, Americas, IFS , discussed with XR Today the latest updates and analyses on the Apple Vision Pro, digital twins, and immersive advertising in a fireside chat. XR Today: What are your general thoughts on the Apple Vision Pro, and how does it compare to Meta’s family of XR products?

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Apple AR Industry North America 47

AR Insider

DECEMBER 26, 2019

Is Apple Building an Entertainment Wearable? AR Briefs, Episode 25: Consumer AR Survey Results. 2020 Spatial Predictions: Apple’s AR Fate. For a deeper indexed archive spatial computing intelligence, subscribe to ARtillery PRO. And look forward to more daily spatial computing coverage in 2020. Trend Analysis: Top 10.

AR 195

AR Wearables Trends Survey 195

ARVR

JUNE 29, 2020

The Smart-Accessory Revolution A Pew Research Center survey conducted at the beginning of 2013 showed that only 51% of adults in the United States owned a smartphone, 6 years after the launch of the 1st-generation Apple iPhone. The Apple AirPods Pro is also reported to have up-to 5 hours of use per charge (without the case).

Augmented Reality 130

Augmented Reality Magic Leap Survey AR 130

XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. Currently, Apple supports many AR experiences on its iPhone and iPad mobile devices.

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Augmented Reality China Apple AR 84

AR Insider

APRIL 27, 2020

Healthier content libraries can also be seen from ARtillery Intelligence’s consumer survey data with Thrive Analytics. As we examined in the aforementioned VR survey and in a recent presentation , this approach is akin to the inviting and cartoonish vibe of the Apple App store.

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Oculus Data Survey Trends 220

AR Insider

MARCH 20, 2020

Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate. Starting with the first prediction, the thing on everyone’s mind is the if and when of Apple’s rumored AR glasses. Apple’s Quick Look is evolving in the same direction.

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Trends AR Apple Tips 195

The Ghost Howls

APRIL 10, 2023

More info News worth a mention (Image by The Information) Let’s have realistic expectations on the Apple headset We are all very excited about Apple joining our industry, but we must have realistic expectations about the headset that is going to come.

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Hand tracking Apple Ukraine Technology 326