UploadVR Between Realities podcast

JULY 12, 2017

Virtual world creation tools Improbable and Unity Technologies anchored investment in the AR/VR industry in Q2. AR/VR adviser Digi-Capital tracked $800 million worth of investment in the industry throughout Q2. About half of the money Unity raised went to its employees. billion to date. billion to date.

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The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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XR Today - Mixed Reality tag

APRIL 15, 2024

The OpenXR API is a core piece behind many XR headsets from vendors such as Acer, ByteDance, Canon, HTC, Magic Leap, Meta, Microsoft, Sony, XREAL, Qualcomm, Valve, and Varjo. Moreover, RT3D development services like Autodesk VRED, Blender, Godot, NVIDIA’s Omniverse, StereoKit, Unreal Engine, and Unity support OpenXR integration.

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Unity Groups Unreal Industry 91

Road to VR

NOVEMBER 2, 2017

Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now. There are however too reluctant holdouts left; Apple and Magic Leap, but it remains to be seen what either are bringing to the table. image courtesy Khronos Group.

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XR Today - Mixed Reality tag

OCTOBER 7, 2022

Magic Leap. Focused primarily on the business world and corporate uses for Extended Reality, Magic Leap produces a range of powerful headsets with built-in speakers, sensors, and spatial audio. At this time, Apple is still working on its own AR glasses and advanced XR headsets.

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XR Today - Mixed Reality tag

SEPTEMBER 13, 2023

Apple is gearing up for the Vision Pro debut. However, a key difference and benefit that Apple has over some of its competition is the already-established iOS ecosystem of products and software. On the other hand, Apple is not the only XR firm pushing for interoperability and cross-pollination of hardware and software.

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XR Today - Mixed Reality tag

APRIL 23, 2024

Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision. The intention appears straightforward, directly aiming at Apple’s approach to its hardware ecosystem. The industry is taking note of this significant cross-hardware update.

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XR Today - Mixed Reality tag

MAY 2, 2024

In contrast, Apple is establishing a walled garden ecosystem to support its spatial computing vision, which opposes Meta’s new open approach. It appears that Meta is trying to compete with Apple’s approach to its hardware ecosystem. You could drive the Apple displays from Quest silicon.

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XR Today - Big XR News tag

JULY 26, 2023

The Apple Vision Pro has made sensational headlines across global media outlets, leading to renewed interest in virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) technologies. Doing so will also provide greater interoperability with additional platforms such as Unity and Xcode, among others.

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ARPost

FEBRUARY 6, 2023

Virtual reality is transforming industries and has so much to offer in terms of exposing people to new experiences they otherwise wouldn’t be able to enjoy. Furthermore, developments in the VR industry are improving existing technology. Thus, in the future, VR users are less likely to encounter such issues.

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The Ghost Howls

FEBRUARY 17, 2020

The Coronavirus is impacting the whole XR industry. The damn coronavirus Covit19 is ruining the life of millions of Chinese people, and together with this, it is also impacting various industries, XR included. Apple now lets add you add “buy” button to AR Quick Look. Magic Leap plans dev days and dev programs.

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ARVR

JULY 15, 2020

With the world reeling from COVID-19, changes to consumer experience across numerous industries, from live sports and entertainment to education, are inevitable. Apple seems to be cornering the popular entertainment industry, with the acquisition of NextVR, as industry rivals such as Magic Leap focus on enterprise solutions.

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Augmented Reality Virtual Reality Tips AR 130

The Ghost Howls

MAY 8, 2023

The first one is that since the Gaming Showcase is happening on June, 1st, it seems positioned in a way to make Meta perform some announcements right before the Apple WWDC. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th. The price is going to be very cheap: only £79.99.

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The Ghost Howls

AUGUST 24, 2020

The entire community is rioting , and many important people in the industry have also poured gasoline on the fire. Apple threatens future support in Unreal Engine. According to an evidence presented by Epic Games, Apple has not only removed Fortnite from the Apple Store, but it has also revoked the status of developer to Epic Games.

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The Ghost Howls

AUGUST 1, 2020

In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark.

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Apple Oculus China Magic Leap 527

The Ghost Howls

MARCH 26, 2018

people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. We think PC will lead the industry for the next decade or more.There’s so much more we’re going to be able to do with VR, and PC is where we figure that out. Magic Leap releases its SDK.

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AR Magic Leap Oculus Virtual Reality 165

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. The tech industry is gearing up for a new paradigm shift. Almost everyone in the industry has “AR/VR” listed on their Twitter account. We are all wrong.

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AR Augmented Reality Magic Leap Immersion 62

The Ghost Howls

JANUARY 22, 2021

Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.

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Augmented Reality Magic Leap AR Apple 494

The Ghost Howls

JUNE 27, 2022

We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).

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XR for Business Podcast

SEPTEMBER 29, 2020

Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: I guarantee that most of Unity's investors are not going into the engine to build their own demos. Alex: Huge news.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: I guarantee that most of Unity's investors are not going into the engine to build their own demos. Alex: Huge news.

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Canada Unity Magic Leap AR 78

XR for Business Podcast

SEPTEMBER 29, 2020

Unity Technologies just went public. Now, if you look at something like game engines, for example, Unity and Unreal, they've been established for many, many years. And Unity's, I think started. Alex: I guarantee that most of Unity's investors are not going into the engine to build their own demos. Alex: Huge news.

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Canada Unity Magic Leap AR 60

AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.

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Magic Leap AR Microsoft Apple 156

The Ghost Howls

JUNE 29, 2020

It’s the end of an era: the industry moves towards 6DOF VR, with the Quest being the only device Facebook is really interested in. With rumors of upcoming Apple glasses surging, and the investment made in Magic Leap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy.

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XR Today - Mixed Reality tag

AUGUST 8, 2023

In it, he revealed a host of updates to the industrial-grade cloud streaming XR platform. Regarding industrial extended reality (XR), Huang said that one of the biggest opportunities for the world, software, and AI was to revolutionise heavy industries. NVIDIA’s CloudXR: The Triple Threat for XR Cloud Streaming?

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Los Angeles Industry Tools Simulation 74

XR Today - Mixed Reality tag

MAY 24, 2023

These writers reveal their complete lack of knowledge of the Metaverse and covertly undermine the efforts of an entire industry with clickbait propaganda. This fallacy consciously overlooks the massive numbers of startups, tech firms, analysts, experts, and others involved in the industry. The Death of the Consumer Metaverse?

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Industry Technology Microsoft Tools 139

XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. Tools like the Apple Vision Pro, combined with a collaboration tool like Microsoft Teams, link the real world to digital content. As a result, the spatial computing market is growing, set to reach an incredible $544.6 billion by 2032.

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Machine Learning Wearables Tools Magic Leap 92

XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. What are your thoughts around timing of this industry? Alan picks Dean’s brain for a few such scoops. It was really incredible.

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XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. What are your thoughts around timing of this industry? Alan picks Dean’s brain for a few such scoops. It was really incredible.

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Training San Jose Oculus AR 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. And it was for me as well; I’ve been a Unity user forever.

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AR Magic Leap Unity Augmented Reality 78

XR for Business Podcast

DECEMBER 18, 2019

When you've been a journalist on the XR technology beat for 20 years, like VentureBeat's lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. Alan: I did a presentation last week and there one of the slides I put up shows the growth of the whole XR industry, and consumer was leading the way.

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XR Today - Mixed Reality tag

AUGUST 1, 2023

Conversely, at the enterprise level, Lamina1, Croquet, Siemens, Unity, Meta, Ready Player Me, and others have leveraged their technologies at the grassroots level. Companies like Crucible have put their hat in the ring to develop the open metaverse and partner with like-minded entities across the tech industry.

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Magic Leap Unity Unreal Technology 57

XR for Business Podcast

SEPTEMBER 4, 2019

Game engines like the versatile Unity have long been the go-to for AR development, and for good reason. In 2013, after 10 years of creating video games, he joined Magic Leap where he was promoted to senior director, overseeing content and SDK teams. You know what, go learn Unity and coding and figure out how to actually make it.

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AR Magic Leap Unity Augmented Reality 60

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? High-precision 6DOF tracking, eye tracking, gesture inputs, with dedicated input controllers The SDK will support Unity , with Unreal coming Soon. I think we’ll discover it in some months… (You can imagine my excitement in publishing this interview.

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AR China Augmented Reality Technology 538

XR for Business Podcast

DECEMBER 18, 2019

When you’ve been a journalist on the XR technology beat for 20 years, like VentureBeat’s lead writer Dean Takahashi has, you develop a hunch or two about the direction the industry might go. What are your thoughts around timing of this industry? Alan picks Dean’s brain for a few such scoops. It was really incredible.

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Training San Jose Oculus AR 60

XR for Business Podcast

APRIL 21, 2020

But soon, Arash Keshmirian saw the writing on the wall that XR’s current usefulness was better-suited to the worlds of industry, retail, and journalism. We're going to dig into using Magic Leap and Hololens and mixed reality headsets as a tool for business. Apple featured it a whole bunch of times. What is Extality?

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Gaming Magic Leap Industry Retail 78