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Spatial Beats: Apple, HTC & Niantic

AR Insider

This week, the Epic/Apple saga continues, HTC doubles down on enterprise AR Niantic enters the AR platform race, and Spatial leans in to NFTs. Let’s dive in… Apple – Epic Smackdown, part deux. As the trial drags on, Epic’s case against Apple may be losing its edge. W elcome back to Spatial Beats.

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The XR Week Peek (2023.11.21): OpenAI drama shakes the AI world, Unity enables Vision Pro development, and more!

The Ghost Howls

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. Unity 6 takes back the original way of specifying engine versions and abandons the confusing one that bound a new Unity version to the year it was released.

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The XR Week Peek (2024.02.06): Apple ships the Vision Pro, Meta had record revenues, and more!

The Ghost Howls

My feed on social media is full of posts about the Apple Vision Pro, which has just been released a few days ago. So, as you can expect, a big part of this newsletter will be about Apple’s device, but actually there are also a few interesting pieces of news that regard other products and other companies.

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Big XR News from Unity, Meta, Lamina1, and Apple

XR Today - Mixed Reality tag

As the ever-growing technology space finds its footing in enterprise and for consumers, industry leaders are ensuring that the market stands upon a strong foundation of industry-wide collaboration and rich design tools. On the other hand, Unity is introducing tools that leverage AI to simplify XR content creation processes.

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Major Partnerships set to Revolutionize XR Training

XR Today - Virtual Reality

Speaking on the Unity integrations, Ivan Rajkovic, CEO of SpectreXR, noted: We’re excited to expand hand-tracking support for OctoXR and enable even more Unity developers to create immersive and engaging interactive VR/AR experiences. Unity itself is a highly accessible graphics engine ready for a range of developers.

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The XR Week Peek (2023.06.04): Apple to launch its headset, Meta unveils Quest 3 and many games, and more!

The Ghost Howls

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. How is Apple going to sell this headset?

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The XR Week Peek (2023.12.04): Varjo announces XR-4 headset, Quest 2 sells much more than Quest 3, and more!

The Ghost Howls

More info (Quest 3 going ok in Steam Hardware Survey) More info (Quest 2 selling much better than Quest 3 on Amazon) HTC announced the Vive Ultimate Tracker Finally, HTC has officially announced the Vive Ultimate Tracker, its standalone inside-out tracker unit. This would show the level of polish of the upcoming Apple headset.

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